Hello Colleagues,
If you are interested in the strategy of multinationals in emerging markets, electric vehicles, or the automobile sector, entry mode, and non-market strategies, this recent case on Tesla's entry strategy in India may be of interest to you.
Tesla in 2023: Crafting a Strategy for the Indian Market:
https://www.iveypublishing.ca/s/product/01tOF000002jXl3YAE
Hope you enjoy reading it and look forward to your feedback.
Best,
Nitin Pangarkar (National University of Singapore)
Anita Singh (Ramaiah Institute of Management, Bangalore)