Sport, Business and Society Conference

Sponsored by Sport in Society (Taylor & Francis) and NEOMA Business School, France

Hosted by ‘The World We Want’ Area of Excellence Group, NEOMA Business School, Paris, France

25th to 27th August 2024

Chairs: Professor Vijay Pereira and Dr Boria Majumdar

The primary objective of this conference, the first of its kind, is to solicit, assemble, and expand the innovative but diffused research from across the world on the intersection of three broad topics i.e., sport, business, and society. Scholarship on the social impact and extent of business in sport is rare but acutely necessary owing to the greater intensification and diversification of the forms of sport-business nexus. Based on a strong understanding of extant literature, we have identified several interdisciplinary research areas and topics (questions/ problems) pertaining to sport’s sociological and ethical dimensions that illustrate this link. These include public-private divides in global governance and sports management, corporate responsibility, social protest and boycott, sportswashing, and sustainability, to name a few.

Please see link above to submit your papers for this conference. Potential topics for papers could include, but are not limited to:

• Human resource management
• Legacy management
• Leveraging sports celebrities
• Managing social responsibility
• Pricing of experience
• Social protests and boycott
• Sport volunteers
• Sportswashing
• Strategic communication
• The ethics of expenditure
• The nonprofit sector