I trust this e-mail finds you well. I am contacting you based on your research interest and expertise in interactive marketing research. Currently, I am in the process of editing a book, Handbook of Interactive Marketing: Theoretical Advancement and Managerial Application, to be published by Palgrave Macmillan (https://www.palgrave.com/gp/about-us), scheduled for release in later 2022 or early 2023.
Please read the attached Call for Chapter Proposal and see the suggested book topics. I sincerely invite you to submit a chapter proposal related to interactive marketing, before or by 15 August 2021.
If you have any questions and suggestions, please let me know. I open to all suggestions.
Best wishes,
Cheng Lu Wang, Ph.D., Professor
Pompea College of Business
University of New Haven
Editor-in-Chief: Journal of Research in Interactive Marketing