Dear
Colleagues,
For
those of you interested in social entrepreneurship, may I refer you to my new
book which serves as a text book for social entrepreneurship studies. It
is available here: https://doi.org/10.1142/11378
There
is a 20% discount with the promo code: WSBUS20
(valise till 30 July 2020)
The
book is an outcome of over a decade of research into the topic and has had very
positive advance reviews:
“This
book is no academic study. It is a practical, accessible and provocative look
at what allows great enterprises solve great challenges and opportunities in
real time. … This book is a wonderful contribution, and will help
entrepreneurs build and change their worlds.” Christopher M. Schroeder co-founder, Next
Billion Ventures and author, Startup Rising: The Entrepreneurial
Revolution Remaking the Middle East
"In this book, you will find a variety
of exciting cases that will inspire you. It will help you navigate your way in
this ecosystem in order to create a positive impact in the world.” Sheikha
Shamma Bint Sultan Bin Khalifa Al Nahyan, CEO and Founder, Alliances
for Global Sustainability, UAE
"Melodena’s traits for successful
social entrepreneurs — passion, perseverance, purpose, plan, people, path —
greatly resonate her own personality, which led to produce this masterpiece:
Business with Purpose. A great effort and resource capturing the true examples
and values of social entrepreneurship, public-private partnership and
innovation. ....This book is a classic case of encompassing global landscape
and challenges, highlighting ground realities and showcasing successes — from
across the markets as well as key issues — to propose innovative solutions for
a sustainable world." Faisal Gilani, Senior Manager for Middle
East & Africa Resource Mobilisation, Private Sector Partnership &
Innovation Finance Gavi, The Vaccine Alliance, Switzerland
"I congratulate the author, Melodena
Stephens, for providing fresh and informative insight into the challenges of
setting and operating social enterprises venture. The case studies encapsulated
in the book is based on highly erudite research which will hopefully inspire
future generation of social entrepreneurs." Dr. Bindeshwar
Pathak, Founder, Sulabh Sanitation and Social Reform Movement,
India
"The logic of the social enterprise, its focus on
purpose and meaning, is going to become the dominant rationale for organizations
and their management. Within these pages, management practitioners and scholars
alike will find a plethora of examples and insights how to apply this logic to
their own fields of practice as well as research." Prof. Dr. André
Reichel, Professor for International Management & Sustainability,
International School of Management, Germany
Hope you do find it useful in education, research and
from a practice point of view,
Regards
Melodena
Dr.
Melodena Stephens
Professor - Innovation Management
Mohammed Bin Rashid School of Government
Conventions Tower, Level 7
Dubai, UAE, PO Box 72229
