Call for Papers: Special issue, Journal of Retailing and Consumer Services
(A grade journal as per ABDC Australia list with 3.4 cite score of Elsevier)

Retailing and Consumer Services at a Tipping Point: Developing New
Conceptual Frameworks, Theories, and Measures

*Guest Editors:*

Justin Paul | Professor, University of Puerto Rico, San Juan, USA &
Visiting Professor, Deakin University, Australia | Email:
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Mark Rosenbaum | Professor, University of South Carlina| Email:
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Review reports for authors – within one month

Time for revision - 1 month
Final Decision - within three months.

Guest Editor will be there at EIBA conference, Milan (Dec 13-17) for

Web Link

Research Gate

Journal website Call.

The globalization of production and consumption has brought about several
challenges, as the pace of globalization is different across markets
(Buckley & Ghauri, 2004). Consequently, the fields of marketing and world
business have expanded and have gathered momentum with the establishment of
the World Trade Organization (Agarwal & Wu, 2004). Given the pace of
globalization, technology, and social, cultural, and political change, it
is important for academics to study new theoretical foundations, different
paths, processes, and problems associated with the retailing and consumer
service industries (Paul, Shankaranarayan & Mekoth, 2016).

Retailing and consumer services are undergoing change. Yet, do we know
which antecedents stimulate change regarding consumers’ marketplace
decision? How should retailing practitioners make decisions? How are
changes impacting retailing and consumer services in industrialized,
developing, and least developed nations (Elg, 2015)? How should
retailing managers orient themselves with differing buyer characteristics;
for example, technology usage, and shopping preferences of consumers
(Karande & Merchant, 2012;  Paul, 2017)?

In this context, it is worth noting that traditional brick-and-mortar
retailing is at a “tipping point” (Corkery, 2017). On one hand, retail
pundits say malls are dead; yet, other academics find that shopping centres
can promote individual and societal well-being (Rosenbaum, Otalora &
Ramirez, 2016). E-commerce players, such as Amazon, Warby Parker, Bonobos,
Blue Apron, and Birchbox, have made it easy, fast, and convenient for
consumers to shop for apparel, cosmetics, groceries, and other consumer
products online. Yet, many of e-commerce are now building physical stores.
Is physical store retailing dead or simply changing?

Turning attention to the USA, one may speculate how the anticipated loss of
1 billion square feet of retail space will impact the American consumer and
tourist. Further, the American retail marketplace is seeing the growth of
“dollar stores” and the loss of luxury, as the country’s middle-class
continues to shrink. Globally, retailers are looking to China, India, and
to the Middle East to fuel luxury sales; with companies such as Saks Fifth
Avenue and Bloomingdale's expanding in India and to the Persian Gulf. As we
write this call, the USA's eminent luxury retailer, the Neiman Marcus
Group, is struggling to remain viable as luxury retailers can no longer
simply expect profits raising prices and Sears in near bankruptcy.

In addition to the changing retailing industry, service companies, such as
Uber and Airbnb, have altered transportation and hospitality as we know it
and created the so-called sharing economy.

Clearly, the global retailing and consumer service industries are rapidly
changing and these changes reflect a need for a new understanding of
consumer behavior within these industries.

There are opportunities to undertake such research and extend the available
models and theories to explain this phenomenon, in different country
contexts, particularly in the services sector  (Measala & Paul, 2016).
There are opportunities to develop separate frameworks to analyze the path,
process and pace of services marketing within the context of the marketing
strategy (Paul & Sahadev, 2016). We need to encourage the use of recently
developed tools and frameworks such as MALLVAL (El-Adly & Eid, 2016),  COPS
Framework (Paul & Sahadev, 2016), Masstige Index (Paul, 2015) instead of
applying old frameworks such as Service Quality and Service Profit Chain.

The purpose of this special issue is to develop new conceptual frameworks,
theories, or measures that explore emerging retail and services and attempt
to understand consumer behaviors towards them. For example, topics in this
area may include the following:

   - Omni-channel retailing
   - Retailing and consumer services in the era of globalization-
   Developing theories and models.
   - Retailing via mobile phone and mobile applications
   - The future of brick-and-mortar retailing in industrialized,
   developing, and least developed nations
   - Transforming mall space from retailing to consumer services
   - Experiential retailing
   - Subscription retailing
   - Transformative service issues: the societal impact of the loss of
   physical retailing, the loss of enclosed malls on a community, identifying
   the new “hangout.”
   - The internet of things: how does the transfer of personalized
   information result in the creation of customized retail solutions.
   - Consumer wearable technology: the impact of wearable technology on
   - The impact of technology on retailing and consumer services
   - The future of luxury retailing
   - E-commerce and price pressures
   - The new role of the retail sales associate and service providers given
   - The concepts like dollar store
   - The role of the independent “mom-and-pop” given technology
   - Brand management in services sectors including retailing
   - Specialized modes/formats of retailing such as franchising and vending
   - Going from Internet to Physical and vice versa
   - Any other innovative works in consumer services dealing with the
   theme/title of the SI

Goal of this special issue: To encourage researchers to focus on theory
development rather than doing replete and recycled research on the same
topics repeatedly. Therefore, We encourage scholars to be creative and to
use a variety of empirical and descriptive methods to construct new
theories and frameworks that may act as foundational manuscripts on these
topics.  Further, we encourage scholars to partner with practitioners to
develop relevant and meaningful models that could be linked to managerial
applications and real issues.

Deadline for paper submission: 31st March, 2018. Authors are requested to
send papers to the guest editors (MS word version,12 size font. Double
space). Follow the guidelines of Journal of Retailing and Consumer
Services, ranked as A journal in the journal quality list of Australian
Business Deans Council.

*Suggested References for Ideas*

Bang, V. V., Joshi, S. L., & Singh, M. C. (2016). Marketing strategy in
emerging markets: a conceptual framework. *Journal of Strategic Marketing*,
*24*(2), 104-117.

Buckley, P. J., & Ghauri, P. N. (2004). Globalisation, economic geography
and the strategy of multinational enterprises. *Journal of International
Business Studies*, *35*(2), 81-98.

Cambra-Fierro, J., Pérez, L., & Grott, E. (2017). Towards a co-creation
framework in the retail banking services industry: Do demographics
influence?. *Journal of Retailing and Consumer Services*, *34*, 219-228.

Deborah J. MacInnis (2011) A Framework for Conceptual Contributions in
Marketing. Journal of Marketing: July 2011, Vol. 75, No. 4, pp. 136-154.

Demirkan, H., & Spohrer, J. (2014). Developing a framework to improve
virtual shopping in digital malls with intelligent self-service
systems. *Journal
of Retailing and Consumer Services*, *21*(5), 860-868.

El-Adly, M. I., & Eid, R. (2016). An empirical study of the relationship
between shopping environment, customer perceived value, satisfaction, and
loyalty in the UAE malls context. *Journal of Retailing and Consumer
Services*, *31*, 217-227.
Meesala, A., & Paul, J. (2016). Service quality, consumer satisfaction and
loyalty in hospitals: Thinking for the future. *Journal of Retailing and
Consumer Services*.

Michael Corkety (2017, April 15). Is American Retailing at a Historic
Tipping Point? . New York Times.

Paul, J. (2015). Masstige Marketing Redefined and Mapped. Introducing a
Pyramid Model and MMS Measure. *Marketing Intelligence and Planning*.
33(5), 691-706.

Paul, J., & Sahadev, S. (2016). Service failure and problems: Internal
marketing solutions for facing the future. *Journal of Retailing and
Consumer Services*.

Paul, J(2017) What determine shopper’s preferences for malls in an emerging
market?, Young Consumers, Vol. 18 Issue: 1, doi: 10.1108/YC-09-2016-00632.

Paul, J., Sankaranarayanan, K. G., & Mekoth, N. (2016). Consumer
satisfaction in retail stores: theory and implications. *International
Journal of Consumer Studies*, *40*(6), 635-642.

Rosenbaum, M. S., Otalora, M. L., & Ramírez, G. C. (2016). The restorative
potential of shopping malls. *Journal of Retailing and Consumer Services*,
*31*, 157-165.

Rosenbaum, M. S., Cheng, M., & Wong, I. A. (2016). Retail knockoffs:
Consumer acceptance and rejection of inauthentic retailers. *Journal of
Business Research*, *69*(7), 2448-2455.

Thanks and Regards,

Professor, Graduate school of Business,
University of PR, San Juan, PR, USA & Visiting Professor- Deakin
University, Australia.
Senior Editor- International Journal of Emerging Markets
Incoming Sr Editor- European J of international management
Guest Editor-  1. Small Business Economics (SBE),
                       2. Journal of Retailing and Consumer Services,
                       3. The International Trade Journal (ITJ)
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Author: Export-Import Management, Oxford Uty Press.
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