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2018 AMA Global Marketing SIG Conference in Santorini, Greece

Due to numerous requests, the Organizing Committee has decided to extend the submission deadline by a week till Sunday October 8th.


Call for Papers

May 21-23, 2018

Santorini, Greece

"Global Marketing in Times of Uncertainty"

Extended Submission Deadline: October 8, 2017


Conference Venue

Santorini is a popular place to visit and stay. It is located in the most southern part of the Cyclades group of Greek islands in the Aegean Sea, about 200km southeast of Greece’s mainland. Beyond the pretty whitewashed towns, blue-domed churches and world-famous sunsets, the island itself was the site of one of the largest volcanic eruptions in the world and what remains today is a submerged volcano and a caldera. Santorini is frequently regarded as one of the best destinations in the world with rich cultural history. It has an airport and great ferry connections with the mainland and other neighboring islands.

Conference Highlights

Journal of International Marketing Special Issue – Editor-in-Chief Costas Katsikeas will invite the most promising papers submitted to the conference for publication in the Journal of International Marketing. Promising papers from the conference will be identified by the track chairs and journal editors. To be considered for publication in JIM, papers must subsequently be submitted to JIM and undergo a double-blind review process.

Doctoral Consortium – We invite doctoral students with a focus at the intersection of marketing and international business to participate. The Consortium will provide a unique opportunity for doctoral students to further develop their research ideas, to learn about the challenges of conducting international marketing research and building a successful academic career in this field, and to broaden their professional network.

Unique Cultural Experience – There is something truly magical about Santorini. Maybe it’s the dramatic landscape of jagged hills that plunge into the bright blue waters of the Aegean Sea. Maybe it’s the villages of whitewashed houses and churches, perched precariously on the edge of the island’s tall cliffs. Maybe it’s the cuisine, known to be one of the finest in Greece. Or maybe it’s the island’s history, which goes back as far as recorded history can go. The future of Greece continues to dominate global marketing as the country has been going through times of uncertainty.

Network with the World’s Leading International Marketing Scholars - The conference program will be designed to maximize professional development and networking opportunities. Several of the world’s leading thinkers in international marketing have confirmed their intentions to participate in the conference.

Submission

Please submit your papers electronically via the EasyChair Conference Paper Submission System<https://easychair.org/conferences/?conf=amaglobalsig2018>. The submission system is now opened. The deadline for all submissions is October 8, 2017. For up-to-date information about the conference and related events, please check the conference website at (http://www.amaglobalsig.org/upcoming-sig-conferences). Any questions regarding this call for papers should be addressed to the appropriate track chair(s) or the Program Chairs.

We welcome two types of submissions:

  1.  Competitive Sessions – Submissions of fully developed papers are appropriate for consideration for competitive sessions. Competitive papers must be 50 pages or less, inclusive of all materials, including appendices and references. Shorter submissions (i.e. extended abstracts, work-in-progress) of 5-10 pages long can be considered for competitive sessions if they are advanced enough and show strong potential.
  2.  Interactive Sessions – Shorter manuscripts or work-in-progress pieces that could benefit from informal feedback from other participants are appropriate for submission to the interactive sessions. These sessions are held in poster-style or roundtable discussion format that allows for interaction with other researchers with similar interests. Interactive submissions can be of an extended abstract nature and no more than 10 pages.

Please note that submitting a manuscript as a competitive paper does not necessarily mean it will end up in a competitive session. The best papers in each track will be placed into the competitive sessions while lesser developed papers will be placed in interactive sessions. The number of competitive papers we can accept for the conference is limited and therefore sometimes fully developed papers will be placed in an interactive format session due to space considerations.

Conference Tracks and Track Chairs

All submissions for the conference need to be categorized into one of sixteen topical tracks. Each submission must be submitted to only one track. Please select the track closest to your proposal from the list below:

Global Relationship Marketing and Channel Management
Claude Obadia, ESCE Paris, [log in to unmask]<mailto:[log in to unmask]>
Dionysis Skarmeas, Athens University of Economics and Business, [log in to unmask]<mailto:[log in to unmask]>

Global Marketing Strategy
Matthew Robson, University of Leeds, [log in to unmask]<mailto:[log in to unmask]>
Doug Vorhies, University of Mississippi, [log in to unmask]<mailto:[log in to unmask]>

Global New Product Development and Innovation
Narongsak (Tek) Thongpapanl, Brock University, [log in to unmask]<mailto:[log in to unmask]>
Athina Zeriti, University of East Anglia, [log in to unmask]<mailto:[log in to unmask]>

Global Brand Management
Kelly Hewett, University of Tennessee, [log in to unmask]<mailto:[log in to unmask]>
Annette Tower, University of Tennessee, [log in to unmask]<mailto:[log in to unmask]>

Global Marketing Communications
Katharina Zeugner-Roth, IÉSEG School of Management, [log in to unmask]<mailto:[log in to unmask]>
George Christodoulides, Birkbeck University of London, [log in to unmask]<mailto:[log in to unmask]>

Export and Import Management
Leonidas C. Leonidou, University of Cyprus, [log in to unmask]<mailto:[log in to unmask]>
Bilge Aykol, Dokuz Eylul University, [log in to unmask]<mailto:[log in to unmask]>

Cross-cultural Consumer Behavior
Stan Westjohn University of Alabama, [log in to unmask]<mailto:[log in to unmask]>
Joško Brakus, University of Leeds, [log in to unmask]<mailto:[log in to unmask]>

Global Marketing Education
Leyland Pitt, Simon Fraser University, [log in to unmask]<mailto:[log in to unmask]>
Dayananda Palihawadana, University of Leeds, [log in to unmask]<mailto:[log in to unmask]>

Global Sales and Account Management
Linda Hui Shi, University of Victoria, [log in to unmask]<mailto:[log in to unmask]>
Nicholas Paparoidamis, NEOMA Business School, [log in to unmask]<mailto:[log in to unmask]>

Global Ethics, Sustainability, and Corporate Responsibility
Bodo Schlegelmilch, WU Vienna, [log in to unmask]<mailto:[log in to unmask]>
Nicole Koschate-Fisher, Universität Erlangen–Nürnberg, [log in to unmask]<mailto:[log in to unmask]>

Market Entry and Internationalization
Douglas Dow, University of Melbourne, [log in to unmask]<mailto:[log in to unmask]>
Paris Argouslidis, Athens University of Economics and Business, [log in to unmask]<mailto:[log in to unmask]>

Global Consumer Research
Adamantions Diamantopoulos, University of Vienna, [log in to unmask]<mailto:[log in to unmask]>
Christina Sichtmann, University of Vienna, [log in to unmask]<mailto:[log in to unmask]>

Global Entrepreneurship
Anne Souchon, Loughborough University, [log in to unmask]<mailto:[log in to unmask]>
Nathaniel Boso, University of Leeds, [log in to unmask]<mailto:[log in to unmask]>

Global Supply Chain
Sengun (Shen) Yeniyurt, Rutgers University, [log in to unmask]<mailto:[log in to unmask]>
Steven Carnovale, Portland State University, [log in to unmask]<mailto:[log in to unmask]>

Global Marketing Research, Big Data, and Analytics
Alan Malter, University of Illinois at Chicago, [log in to unmask]<mailto:[log in to unmask]>
Gaia Rubera, Bocconi University, [log in to unmask]<mailto:[log in to unmask]>

Global Retailing and E-Commerce
Gary Gregory, University of New South Wales, [log in to unmask]<mailto:[log in to unmask]>
Shaoming Zou, University of Missouri at Columbia, [log in to unmask]<mailto:[log in to unmask]>

Doctoral Consortium

We would like to draw your attention to the Doctoral Consortium that is currently being organized as part of the Global Marketing SIG Conference in Santorini, Greece. The Consortium will take place prior to the opening reception on May 21, 2018.

This Consortium will provide a rare opportunity for Ph.D. students with an interest in international marketing (broadly defined) to further develop their research ideas, to learn about the challenges of conducting research in international marketing and building a successful academic career in this field. In addition, students will be able to broaden their professional networks in the area.

The goal of the Consortium will be to provide a supportive discussion among doctoral students and the participating faculty on topics such as:

Trends in international marketing research,
Challenges in carrying out high-impact international marketing research aimed at top journals,
Managing the dissertation and the job search process, and
Starting an academic career.

In addition, students will have the opportunity to receive feedback on their current research projects submitted to the conference as well as ideas and guidance for their future research agenda.

The Consortium will consist of a combination of panel discussions with leading scholars in the field, focusing on the topics listed above and small group discussions in which students will share their current projects and receive feedback and guidance. With the goal of facilitating a constructive dialog on the topics listed above, the ideal candidates for the Consortium are doctoral students in marketing or international business who are focusing on developing their research agenda.

Students should submit their papers electronically via the EasyChair  Conference Paper Submission System. <https://urldefense.proofpoint.com/v2/url?u=https-3A__easychair.org_conferences_-3Fconf-3Damaglobalsig2018&d=DwMGaQ&c=c6MrceVCY5m5A_KAUkrdoA&r=XWxm-xUc8mALM2QuRb6GIe1ww-oFi3q1T4qpPXt_IpE&m=QetjYdKFz4e8U1LD5xI6HsfpdcOO6GD_ehWn78901io&s=ggdD3wHVZljFsEWZvI6m9Sbin4nrDjp9TCzfwrHvBuw&e=> Please include:

1.      A letter stating your stage in the Ph.D. program and research interests.
2.      Abstract of a current research project focused on international marketing (not to exceed 1 page, single spaced). Please include the title, author information, abstract, keywords, and research summary. Diagrams, tables, and references should be provided at the end of the document but do not count towards the 1-page limit. The abstract should succinctly cover the research question, theoretical background, proposed research design, and intended contribution. NOTE: If any candidates have already submitted papers to the conference via one of the tracks, simply state in the letter the title of the submission and the track to which it was submitted. In these cases, it is not necessary to submit a separate abstract in order to apply. Please combine both parts of your application into one file.

A limited number of travel stipends will be available for consortium participants. Please note on your application your need for a travel stipend.

After Submission

All competitive manuscript submissions will be subject to a blind review process and will be evaluated based on interest to the international marketing community, relevance to international marketing research, teaching and/or practice, analytical and conceptual rigor, quantitative and qualitative methods (if applicable), innovativeness, and significance of conclusions.

Important Dates

Conference Paper Submission System opens: Currently open
Deadline for submission for Conference and Doctoral Consortium: October 8, 2017
Acceptance notification: November 20, 2017
Author registration: December 1, 2017
Conference dates: May 21-23, 2018

Conference Organizers

Goksel Yalcinkaya
Associate Professor of Marketing
Peter T. Paul College of Business and Economics
University of New Hampshire
Email: [log in to unmask]<mailto:[log in to unmask]>

Magnus Hultman
Associate Professor of Marketing
Leeds University Business School
University of Leeds
Email: [log in to unmask]<mailto:[log in to unmask]>

Stavroula Spyropoulou
Professor of Marketing
Leeds University Business School
University of Leeds
Email: [log in to unmask]<mailto:[log in to unmask]>

Costas Katsikeas
Arnold Ziff Endowed Research Chaired Professor of Marketing & International Management
Leeds University Business School
University of Leeds
Email: [log in to unmask]<mailto:[log in to unmask]>

Doctoral Consortium Organizers

Kelly Hewett
Associate Professor of Marketing
Haslem College of Business
University of Tennessee
Email: [log in to unmask]<mailto:[log in to unmask]>

Costas Leonidou
Professor of Marketing
Leeds University Business School
University of Leeds
Email: [log in to unmask]<mailto:[log in to unmask]>

Annie Cui
Associate Professor of Marketing
College of Business and Economics
West Virginia University
Email: [log in to unmask]<mailto:[log in to unmask]>

Peter Magnusson
Associate Professor of International Marketing
Bennett Fellow of International Business
University of Alabama
Email: [log in to unmask]<mailto:[log in to unmask]>