Apologies for cross-
posting
We are pleased to announce a Call for Book Chapter proposal on Events in
Asian Countries and Asian Diasporas.
* Events in the Asian Countries and Asian Diasporas*
* To be submitted to Routledge Under*
Advances in Events Research Series *(*Series editors: Warwick Frost,
Associate Professor, La Trobe University and Jennifer Laing, Associate
Professor, La Trobe University)
Edited by Dr. Anukrati Sharma and Azizul
Hassan
Submission deadline (Chapter Abstract):
March 18, 2017
The influences of events are increasing across the world. People are
especially visiting a place to see, enjoy and to learn from events. This
proposed book should be a unique contribution towards understanding events in
the Asian diasporas. The book will have particular focus on the Asian
events aligning
with tourism. Scope of this proposed book will include both Asian
countries and
Asian diasporas. Events become an essential feature in creating a distinct
image of a destination. The modification of events is arguably phenomenal
over the years in many parts of the world. However, Asian countries offer
a distinctive perspective in terms of events particularly in the context of
tourism. This is almost difficult to ignore the increasing importance of
events in this part of the world. Along with traditional events, the
growing charm of relatively newer event types covering film festivals,
literature festivals, food festivals in the Asian countries is a
fascination for tourists. The editors have meticulously observed a blend of
traditional events with the newer forms in Asian Countries and Asian
diasporas. This book will accommodate case studies from the Asian
countries and
Asian diasporas. However, the book will also welcome some conceptual
chapters. The book will have attention on challenges of event organisation
in the rural Asian countries. Moreover, the book will also concentrate on
issues related to wider context of events (i.e. local culture, traditional
songs, dances, the importance of events for the rural people, how the
innovations in information technology can promote events, guidelines to
prepare strategies to promote and market events etc.). As expected, not
only the academicians and researchers will take interest into this upcoming
book but also the tourism organisations and in general the tourists will
also like to read it.
We seek potential chapter authors for this upcoming edited book project. We
welcome contributions covering the following areas but not limited to these:
With particular focus on tourism events the Asian diasporas and Asian
countries:
· Theoretical shifts in tourism events
· Tourism events in emerging tourism market economy
· Critical reviews of tourism events
· Role of government, public/private tourism organisations for tourism
events
· Marketing approaches in tourism events
· Tourism event effects for socio-economic development
· Technology adoption for tourism events
· Role of media and communication in tourism events
· Innovations in tourism events
· Social media and tourism events
· Opportunities and challenges of tourism events
· Overview of future trends in tourism events
· Case studies of tourism events
Chapters should be maximum 6,000 words including references. Chapters can
be either case study or theoretical/empirical research. At this stage, the
editors like to receive chapter abstract of 250-300 words including author
details. Chapter abstract submission deadline is* March 18**, 2017.*
Dr.Anukrati Sharma
Associate Professor
Faculty of Commerce and Management
University of Kota
Rajasthan ,India
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