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http://onlinelibrary.wiley.com/doi/10.1002/tie.2016.58.issue-3/issuetoc Michael R. Czinkota and Kimberly Boeckmann The Honorable Merchant in International Marketing: An Ancient Concept Newly Needed Michael R. Czinkota The Honorable Merchant and Customer Trust: Key Dimensions for International Business Success George S. Spais and Hans Ruediger Kaufmann Are There "Honorable Merchants" in International Marketing Channels? Suraksha Gupta Enhancing Brand Equity Through Sustainability: Waste Recycling Suraksha Gupta A Conceptual Framework That Identifies Antecedents and Consequences of Building Socially Responsible International Brands Dolores Sanchez Bengoa and Hans Ruediger Kaufmann The Influence of Trust on the Trilogy of Knowledge Creation, Sharing, and Transfer Subir Bandyopadhyay Investigating Quality Perceptions of International Services by Chinese Consumers Nagwan Abu El-Ella, John Bessant, and Andreas Pinkwart Revisiting the Honorable Merchant: The Reshaped Role of Trust in Open Innovation Valbona Zeneli Corruption, Foreign Direct Investment, and International Marketing in the Western Balkans Suzy Howell TIBR Managing Editor - To Submit Manuscripts<http://mc.manuscriptcentral.com/tibr> Thunderbird School of Global Management A unit of the Arizona State University Knowledge Enterprise 1 Global Place, Glendale AZ 85306 USA +1 602.978.7659 [70th anni] ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list.