For those of you who have not checked the first issue for 2016 of the Journal of East-West Business, it is available online at


Do check out these three papers on EM:


1.       The Impact of National Context Effects on HRM Practices in Russian Subsidiaries of Western MNCs, by Olga Novitskaya and Chris Brewster

Abstract: This article contributes to the research on comparative human resource management by providing a model of the Russian business system and its effect on human resource management practices at Russian subsidiaries of Western multinational companies. Whitley’s approach was adopted to illustrate the links between institutional arenas, business systems, and human resource management practices. The empirical part is based on interviews with senior human resources managers of Western multinational companies operating in Russia. The findings provide insight into the interaction between the national business system and human resource management practices in Russia.


2.        The Emergence of China and India in the Global Market, by Justin Paul and Erick Mas

Abstract: Over the past 20 years, China and India have emerged as the fastest growing economies in the world. In this context, the authors review, examine, and list the factors that have contributed to the emergence of China and India (referred to as Chindia). The authors compare the antecedents, characteristics, and consequences of their emergence in the global market. This article provides insights for the researchers and multinational enterprises from rest of the world to carry out studies on country analysis as well as foreign market entry modes. Besides, we posit theoretical and testable propositions for future research.


3.        Employee Turnover in International Brand Hotels in Russia: A Comparison of Nationals and Foreign Nationals, by Gary A. Dusek, Ruth Clarke, Yuliya Yurova and Cynthia P. Ruppel

Abstract: This empirical study tests the relations between employee turnover and the organizational dimensions of service climate, comparing nationals and foreign nationals in the international brand Russian hotel industry. This study extends the geographic scope of employee turnover to the undertested Russian context. Responses were analyzed using a partial least squares model. Results show that nationals’ and foreign nationals’ responses to model variables diverge. Job insecurity directly affects the turnover intentions of Russian nationals, while its effect for foreign nationals was indirect through organizational commitment and job satisfaction. Compounded indirect effects of turnover antecedents and service climate dimensions are also examined and discussed.



Prof. Dr. Desislava Dikova

WU / Vienna University of Economics and Business, IB Institute

Editor in Chief, Journal of East-West Business

Area Editor, International Journal of Emerging Markets

Welthandelsplatz 1, D1, floor 5

A-1020 Vienna, Austria

Tel: + 43 1 313 36 / 5480; + 43 676 821 35 480

Fax: +43 1 313 36 / 905015

Email: [log in to unmask]


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