[Apologies for cross-postings. Please send to interested colleagues and students]

Dear colleagues,

Once completed the period of works acceptance for the PLS User Symposium (http://www.pls2015.org), we are glad to communicate that we have received more than 85 papers, sent by more than 180 authors from over 27 countries.

The registration process is still open both for the main conference and for the pre- and post-conference workshops.

We hope to see you in Seville (Spain) for what promises to be a terrific conference!

Best regards,

The Conference Co-Chairs

J. Henseler, C. Ringle, J.L. Roldan and G. Cepeda

2015 PLS User Conference: 2nd International Symposium on Partial Least Squares Path Modeling - The Conference for PLS Users

Place: Universidad de Sevilla, Spain

Conference Dates and Registration:

* June 17-18, 2015 (main conference)

* June 16 & 19, 2015 (pre- and post-conference workshops)

Conference Co-Chairs:

* Joerg Henseler (University of Twente)
* Christian M. Ringle (Hamburg University of Technology)
* Jose L. Roldan (University of Seville)
* Gabriel Cepeda (University of Seville)

Web page and Call For Papers: http://www.pls2015.org

About the Conference

The 2nd International Symposium on Partial Least Squares Path Modeling - The Conference for PLS Users is for researchers in business and social sciences who apply and advance partial least squares (PLS) path modeling. It provides a platform for the fruitful exchange of ideas regarding variance-based structural equation modeling. It resumes and enriches the ongoing discussion about the strengths and weaknesses of PLS path modeling.

The main symposium takes place on June 17 & 18, 2015. There will be a pre-conference workshop on 16 June 2015 to provide an introduction to PLS path modeling (in English and Spanish), and on 19 June 2015, a post-conference workshop will take place on new developments in the context of PLS path modeling. Detailed information about the conference and the workshops can be found at http://2015.pls-symposium.org.

Disciplines and Topics

The conference will cover best-practice applications of PLS path modeling in various disciplines, as well as methodological advances. In particular, we have received PLS papers submissions in the following areas: Marketing, Strategic Management, Service Management, International Business, Human Resources Management & Organizational Behavior, Operations Management & Logistics, Educational Research, Information Systems, Environmental Research, Psychology and Accounting among others.

Some of the emerging advances of PLS will include goodness-of-fit measures for PLS, robust segmentation methods, factor vs. component-based modeling, consistent PLS, and the use of PLS path modeling for predictive vs. explanatory research.

Keynote Speeches

Keynote speeches will be delivered by

* Edward E. Rigdon (Georgia State University, USA),
* Theo K. Dijkstra (University of Groningen, the Netherlands),
* Wynne W. Chin (University of Houston, USA), and
* Joe Hair (Kennesaw State University, USA).

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