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*International Business Pedagogy:*

*An Interactive Workshop on Teaching *

*International Business*



*2015 AIB-SE Conference, Savannah, GA*

*Thursday, November 12, 2015, 2:30-5:30 pm*



*Workshop Leader:*

*S. Tamer Cavusgil, Georgia State University*



The practice of international business continues to evolve in the rapidly
globalizing economy. For international business educators, the changing
environment of cross-border business implies new and novel approaches to
educating tomorrow's managers.  Among other things, business educators need
to reflect new realities including growing importance of emerging markets
and a prolonged recession.


Yet, our teaching has to be relevant, engaging, and innovative.  The
millennials, the new generation of students, provide new challenges for the
instructor. How can we share the excitement of international markets with
our students? How can we best connect and communicate with them via such
pedagogical approaches as: experiential exercises and projects; web-based
learning; videos; and cases and exercises?



This interactive workshop will focus on: (a) “what” –­ content; (b) “how”
-- pedagogy; and (c) “resources” – for teaching international business.
Professor Cavusgil will share his experience and teaching tools that have
been especially developed for IB educators.  The intent is also to engage
participants in an interactive discussion designed to search for excellence
in the teaching of international business.



This workshop is free, but seats will be limited. Please see the Call for
Papers for more conference details:
http://www.aibse.org/2015-annual-conference/call-for-papers/ Registration
will open in July 2015.



* * *

*S. Tamer Cavusgil* has been teaching international business/marketing for
more than three decades. His professional interests encompass global
marketing strategy, early internationalization, middle class in emerging
markets, exporting, and pedagogy. Cavusgil is currently Fuller E. Callaway
Professorial Chair, and Executive Director, Center for International
Business Education and Research (CIBER), at the Institute of International
Business, Robinson College of Business, Georgia State University.

Tamer is also a recipient of an honorary doctorate from Universiteit
Hasselt, Belgium. Previously, he was the inaugural holder of John W.
Byington Endowed Chair in Global Marketing at Michigan State University. He
also held the *Gianni and Joan Montezemolo Visiting Chair *at the *University
of Cambridge*, the U.K., where he is also an Honorary Fellow of *Sidney
Sussex College*.

Tamer has authored more than two dozen books and some 200 refereed journal
articles.  His work is among the most cited contributions in international
business.  He is the founding editor of the *Journal of International
Marketing *and *Advances in International Marketing*.  Tamer earned his
undergraduate degree from the *Middle East Technical University* in Ankara,
Turkey, and his MBA and Ph.D. degrees in business from the *University of
Wisconsin.*

-- 
Academy of International Business - Southeast US Chapter
www.aibse.org
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