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Dear Colleagues, Please see the attached call for chapters regarding Global Perspectives on Contemporary Marketing Education . Link: http://bit.ly/1ohNV1W Contributors should submit chapters that reflect their efforts to teach/implement various marketing concepts or skills within their own unique national, cultural, and academic environments. Ultimately, this book will feature a diversity of teaching approaches for helping students understand marketing paradigm and functions relative to local and global business imperatives. Thus, contributions may originate from any marketing courses, such as marketing principles , international marketing , sports marketing , marketing analytics , music marketing , personal selling , food marketing , or healthcare marketing . Sample topics include, but are not limited to, the following: Respectfully, Brent Smith, Ph.D. Associate Professor of Marketing Erivan K. Haub School of Business Saint Joseph's University Philadelphia, PA 19131 Editor, Global Perspectives on Contemporary Marketing Education Call for Chapters - http://bit.ly/1ohNV1W T: 610.660.3448 | E: [log in to unmask] W: www.drbrentsmith.com ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list.