Proposal Submission Deadline: May 30, 2014

Business Development Opportunities and Market Entry Challenges in Latin America

A book edited by

Dr. Mauricio Garita (Universidad Rafael Landivar, Guatemala)

Dr. Josť Godinez (Merrimack College, North Andover, USA)


To be published by IGI Global:


Part of the Research Essentials Collection


Publications released as Research Essentials will offer a succinct discussion on niche topics in a wide variety of subjects. Sized and priced appropriately, these concise, advanced, and timely resources will be perfect for supplementary course usage, targeted towards instructors and students, as well as the independent researcher looking for the most recent and innovative research in their field.



Latin America has been a region of conflict, economic growth and development. The region has also continued to be characterized by a wide range of social structures, political systems, and economic models. The region has seen a steady economic growth, which has caught the attention of international investors. In contrast, however, the region has also been characterized by a large economic disparity between its inhabitants.


Progressively, Latin America has been experiencing economic growth but with such growth several challenges are encountered. The proposed book’s aim is to analyze the economic changes in Latin America that have affected the countries in the region and the factors behind such changes as well as their consequences.


Objective of the Book

This comprehensive and timely publication aims to be an essential reference source, building on the available literature in the field of economic issues in Latin America and will provide further research opportunities in this dynamic field. It is hoped that this text will provide the resources necessary for policy makers and managers to understand economic policy in Latin America.


Target Audience

Policy makers, managers, academicians, researchers, advanced-level students, technology developers, and government officials will find this text useful in furthering their research exposure to pertinent topics in entry challenges and business developments in the region.


Recommended topics include, but are not limited to, the following:

         Trust model – a conceptual framework

         Trust in global networks

         Trust in new economy

         Trust and value creation in a network economy

         Trust as capital

         Improving market performance through trust

         Trust as a management strategy

         Trust from the perspective of knowledge management

         Trust in public administration / sector


Submission Procedure

Researchers and practitioners are invited to submit on or before May 30, 2014, a 2-3 page chapter proposal clearly explaining the mission and concerns of his or her proposed chapter. Authors of accepted proposals will be notified by June 15, 2014 about the status of their proposals and sent chapter guidelines. Full chapters are expected to be submitted by September 30, 2014. All submitted chapters will be reviewed on a double-blind review basis. Contributors may also be requested to serve as reviewers for this project.

Proposals should be submitted through the link at the bottom of this page.



This book is scheduled to be published by IGI Global (formerly Idea Group Inc.), publisher of the Information Science Reference (formerly Idea Group Reference), Medical Information Science Reference, Business Science Reference, and Engineering Science Reference imprints. For additional information regarding the publisher, please visit This book is anticipated to be released in 2015.


Important Dates

Proposal Submission Deadline: May 30, 2014

Full chapter Submission: September 30, 2014

Review Process: September 30, 2014 –November 30, 2014

Review Results to Authors: December 15, 2014

Revised Chapter Submission: January 30, 2015

Final Acceptance Notifications: February 15, 2015

Submission of Final Chapters: February 28, 2015


Final Deadline: March 30, 2015


Inquiries can be forwarded to

Dr. Mauricio Garita

Department of Business Economics

Universidad Rafael Landivar

E-mail: [log in to unmask]

Jose Godinez

Girard School of Business

Merrimack College

E-mail: [log in to unmask] 

Jose Godinez
Assistant Professor of Management
Girard School of Business and International Commerce
Merrimack College

AIB-L is brought to you by the Academy of International Business.
For information:
To post message: [log in to unmask]
For assistance: [log in to unmask]
AIB-L is a moderated list.