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Respected group members, I would be obliged if you kindly help me find some logics (or reference), about the direct effect of asset specificity on export performance. J. Ahamed ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list.