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Dear all

 

I’m delighted to announce publication of International Marketing Review’s second issue of 2013.  This is part 2 of a collection on ‘Internationalization patterns of SMEs’.

 

As part of IMR’s 30th anniversary, free access is available here until the end of May, using these codes:

 

Username April13

Password emerald

 

Geographical pathways for SME internationalization: insights from an Italian sample

Authors: Alfredo D'Angelo, Antonio Majocchi, Antonella Zucchella, Trevor Buck
Article Type: Research paper
Keywords: Export performance, Exports, Geographic pathways, Human resource management, Innovation, Internationalization, Italy, Manufacturing industries, Regionalization, Small to medium-sized enterprises

Emerging market entry node pattern and experiential knowledge of small and medium-sized enterprises

Authors: Susanne Sandberg
Article Type: Research paper
Keywords: Emerging markets, Entry node, Experiential knowledge, Internationalization, Market entry, Networks, Small-to-medium-sized enterprises, Sweden

The internet as an alternative path to internationalization?

Authors: Noemi Sinkovics, Rudolf R. Sinkovics, Ruey-Jer “Bryan” Jean
Article Type: Research paper
Keywords: Born-global, Communication technologies, Exports, Information technology, International marketing, Internationalization, Internet, Performance, Psychic distance, Small to medium-sized enterprises, Virtuality trap

Strategic re-structuring by born-globals using outward and inward-oriented activity

Authors: Susan Freeman, Seyda Deligonul, Tamer Cavusgil
Article Type: Research paper
Keywords: Born-global internationalization patterns, De-internationalization, Entrepreneurs, Entry, exit and re-entry, Inward and outward-oriented activity, Management strategy, Organizational restructuring, Re-internationalization, Strategic re-structuring

Best wishes

Martyn

 

Visit the International Marketing Review 30th anniversary website

 

 

- apologies if you receive this note more than once -

 

 

Dr Martyn Lawrence

Publisher

International Business and Strategy

Emerald Group Publishing Limited

Tel: +44 (0) 1274 785158

Web: http://www.emeraldinsight.com

Twitter: http://twitter.com/emeraldglobal

LinkedIn: http://uk.linkedin.com/in/martynlawrence

 

 


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