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Dear all

 

We’re delighted to introduce the first 2013 issue of the International Journal of Emerging Markets.  Please see the list of articles below, or click this link to reach the articles directly.

 

Free access has been set up, using the following log-in codes:

 

Username: IJOEM81

Password: emerald

 

Best wishes

 

 

IJOEM 8.1

 

Indian consumer and producer behavior

Editorial

 

Indian consumers: are they the same across regions?

Authors: Byoungho Jin, Junghwa Son

 

Understanding acculturation of consumer culture in an emerging market: An analysis of urban, educated, middle-class Indian consumers

Authors: Nitin Gupta

 

Customer interaction in service innovation: evidence from India

Authors: Intekhab Alam

 

Does successful recovery mitigate failure severity?: A study of the behavioral outcomes in Indian context

Authors: M.S. Balaji, Aditi Sarkar

 

An empirical analysis of resources in the Indian pharmaceutical industry

Authors: Bikram Jit Singh Mann, Prabhjot Dutta

 

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