Dear Colleagues,


The preliminary program for our AIB-MENA 3rd annual conference is attached below for your reference. The dates for the conference are January 12-14, 2013 and details are available on the following website,3 . We will be opening registration shortly. The submission system is still open for those interested but we only accept full or nearly completed papers. Please note the conference paper is double blind reviewed.


We are associated with the International Journal of Emerging Markets which will sponsor the best paper award and publish some of the best papers. We have organized a Journal of International Business (JIBS) Paper development workshop. JIBS is the official publication of the Academy of International Business and has a 2011 impact factor of 3.557. The workshop facilitators are the JIBS Consulting Editor, Prof. David Ralston and Prof. Beth Rose, AIB Board member.  We will have a case study writing workshop run by KCC, American University in Cairo and the Emerald Emerging Markets Case Studies. We have organized 3 high profile industry/academic panel sessions.


You may also not want to miss the rare book tour. They have a first edition of Cyclopaedia, or an Universal Dictionary of Arts and Sciences and Description de l'Égypte (English: Description of Egypt) which was a series of publications, appearing first in 1809 and continuing until the final volume appeared in 1829, which offered a comprehensive scientific description of ancient and modern Egypt as well as its natural history. It is the collaborative work of about 160 civilian scholars and scientists, known popularly as the savants, who accompanied Napoleon's expedition to Egypt in 1798 to 1801 as part of the French Revolutionary Wars, as well as about 2000 artists and technicians, including 400 engravers, who would later compile it into a full work. There are many more treasures to see. The URBAN LAND CAMPUS tour will appeal to those interested in sustainability, learning environments and architecture.


Our 3rd edition of the book “Actions and Insights: Middle East North Africa – East meets West” will be distributed at this conference. The book has cases like Aramex (the first and only Arab company to be listed on NASDAQ), GE and their social media campaign in KSA for breast cancer; Americana and the challenges of operating a QSR in Mecca especially during the Haj; PESICO AMEA and the role of packaging for the Pepsi brand, Lammtara Pictures – makers of Freej – ME’s first 3D animated cartoon,   Impression et Enregistrement des Résultats (IER), the leading provider of self-service terminals and kiosks for major transport networks, automatic identification and traceability solutions for controlling flows and goods for production lines and logistics operators & GEA Group Aktiengesellschaft,  one of the largest system providers for food and energy processes with about EUR 5.4 billion revenue in 2011.


The recommended hotel is Dusit Thani LakeView in New Cairo which is very close to the AUC campus and far from Tahrir Square where most of the demonstrations happen. Hotel details are available at: The excellent AUC team has negotiated a very special rate for AIB-MENA delegates. They are as follows: Single Room: US$ 135 and Double Room: US$ 145. Note: No bed only reservations are available. Please make sure when you book reservations:

1 –  Participants should contact AUC Travel office for hotel reservation to get the AUC rates

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-              Cellular: +020127906200

2 – Participants should mention the conference title on the email subject

3 – Participants to cc [log in to unmask]  and [log in to unmask] to make sure AUC can follow up.




Day 1: 12 January

Academic Track

Business Track

Leave to the Pyramids (Group 1) – leaves at 1.00 pm. Self Paying for Pyramid Visit (note pyramids close at 5pm during winter. Bus leaves for Pyramids for those who want to explore on their own: Pyramid of Khufu; Great Sphinx of Giza, Pyramid of Khafre; Tomb of Hemon and Pyramid of Merkaure (There is plenty of shopping near by and for those who are there early, we will meet again at 7pm for the Sound and Light Show)

Pyramid Sound and Light Show – begins sharp at 6.30pm (free for all who pay full registration)

Bus pickup from hotel at 4.30 pm (may change). We will meet delegates at the gate (please make sure you have registered for this)

Welcome reception at nearby hotel and networking session (please make sure you have registered for this)

Drop off to hotel

Day 2: January 13

Pick ups from hotel (Shuttle): 8.00 am; 10.00 am; 12.00 pm

One way Drop off to hotel: 4.45 (Hotel – Tahrir Square – Nile) -

8.00 am

Registration opens: AUC Convention Hall

8.30 am – 12.00 pm

JIBS Workshop (20 papers)

By invitation

TOUR 9.15-10.15

URBAN LAND CAMPUS (20 people walking tour): AUC’s $400 million, 260-acre campus weaves Egyptian urban and architectural traditions to create a sustainable oasis that creates a learning environment. Read more:

10.30 – 12.00 (1 sessions)

Concurrent Academic Panels

3 (15)




At Central Area in Conventions Centre. Please look at the AUC exhibition on Tahrir Square


Plenary Session & Awards Ceremony

Alfi Room (150 people)


PANEL Session: East Meets West [Industry leaders and Academia]


Bus leaves from Pepsi Gate for hotel

Day 3: January 14

8.00 am

Registration opens


Concurrent session


Rare Book Tour (Limited to 15 people)


PANEL SESSION: Social Entrepreneurship


Concurrent Session

Case Study Writing Workshop KCC and Emerald Emerging Markets Case Studies



2.00-3.30 Panel

PANEL SESSION: Nation Branding


AIB Closing and Business Meeting



Profile of Prof. David A. Ralston, Professor Department of Management & International Business. College of Business Administration Florida International University: A prolific writer, Ralston’s articles have appeared in or are in press for dozens of journals including Journal of International Business Studies (JIBS), Academy of Management Review, Academy of Management Journal, Strategic Management Journal, Journal of Applied Psychology, Management International Review, Organization Science and Journal of World Business. He also has published widely in conference proceedings, presented to professional groups worldwide, serves as a reviewer for many journals—and been honored for his contributions. In 2007 he was awarded the “Decade Award” for the best article of the past 10 years by the Academy of International Business (AIB). Subsequently, he was a 2008 and 2009 recipient of “Best Reviewer Award” presented by the AIB for reviewing excellence for JIBS. He has held visiting professorships across every geography. He holds a Doctor of Business Administration and an MBA from The Florida State University, a Master of Science from Florida Atlantic University and a Bachelor of Science from Wilkes University, Wilkes-Barre, Pennsylvania. Before joining FIU, he held the Michael F. Price Chair in International Business at the University of Oklahoma.


Profile of Prof. Beth  Rose Professor of International Business Aalto University School of Economics, Finland: Beth Rose is Professor of International Business at Aalto University School of Economics (formerly known as Helsinki School of Economics) in Finland, having previously held appointments in the U.S. (University of Southern California) and New Zealand (University of Auckland and Victoria University of Wellington). Her work has been published in a variety of outlets, including Journal of International Business Studies, Strategic Management Journal, and Management International Review. She has been a member of several editorial review boards, including JIBS (2004-2007). A long-time member of AIB, Beth served on the Richard N. Farmer Dissertation Award committee for four years, chairing the committee in 2006-2007. (She is currently chairing the comparable committee - the Richman Award - for the Academy of Management's International Management Division.) Beth has participated in AIB doctoral consortia as a faculty panelist, and was a member of the selection committee for the 2007 SAMS/AIB best proposal award. She has also been a track chair for AIB conferences (2008 and 2011), and received an AIB best reviewer award in 2009. She is currently serving as the Vice President Administration for AIB. Beth is also completing her term as the founding chair of the AIB's Australia and New Zealand chapter.


Hope to see some of you at Cairo.





Dr. Melodena Stephens Balakrishnan,

Associate Professor, Faculty of Business and Management,

University of Wollongong in Dubai

[President & Founder: Academy of International Business: MENA Chapter,

Regional Editor: Emerald Emerging Markets Case Studies Journal]

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