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pl. forward. Taking into account that the process of globalization is gathering momentum day by day, universities need to offer an IB major, like Marketing or Finance major. Here is proposal based on 10 years IB teaching in 4 countries & participation in syllabus committee in 3 universities, with course names and reference books. International Business Major - Proposed Core Course & Electives Core Course – International Business Text Books International Business Charles .Hill, McGraw-Hill Daniels etc , Pearson Wild and Wild Czinkota , Cengage /South Western Justin Paul, Prentice Hall, Eastern Ed International Management 1. Luthans & Doh 2. Helen Deresky<http://www.amazon.com/Helen-Deresky/e/B001H6MV8U/ref=sr_ntt_srch_lnk_1?qid=1350090933&sr=1-1> Global Business Mike Peng Global Business Today C.Hill Specialization /Mandatory Electives that would enable students to get IB Degree 1. Export-Import Management 2. International Finance 3. International Marketing 4. Business in Asia 5. Business in Europe 6. International Economics 6. Business in Emerging Markets 1. Export-Import Management : Books Export-Import Management Justin Paul & R.Aserkar, Oxford Uty Press Mastering Import & Export Mgmt Cook, Alston & Raia Building Import & Export Business Kenneth Weiss 2. International Finance International Financial Mgmt Jeff Madura International Finance Maurice Levi International Finance Hartley Withers International Finance Piet Sercu<http://www.amazon.com/Piet-Sercu/e/B0034P9E96/ref=sr_ntt_srch_lnk_6?qid=1350091716&sr=1-6> 3. International Marketing International Marketing Cateora, Gilly and John Graham International Marketing Czinkota<http://www.amazon.com/Michael-R.-Czinkota/e/B001IOH870/ref=sr_ntt_srch_lnk_7?qid=1350092149&sr=1-7>and Ilkka A. Ronkainen <http://www.amazon.com/International-Marketing-Michael-R-Czinkota/product-reviews/0324190468/ref=sr_1_7_cm_cr_acr_img?ie=UTF8&showViewpoints=1> <http://www.amazon.com/International-Marketing-Michael-R-Czinkota/product-reviews/0324190468/ref=sr_1_7_cm_cr_acr_img?ie=UTF8&showViewpoints=1> International Marketing Sak Onkvisit<http://www.amazon.com/Sak-Onkvisit/e/B001HMP9DI/ref=sr_ntt_srch_lnk_12?qid=1350092149&sr=1-12>and John Shaw Global Marketing Keegan and Green International Marketing Justin Paul and Kapoor Global Marketing lIan Alon etc. 4. Business in Europe Doing Business in Europe Gabriele G. S. Suder<http://www.amazon.com/Gabriele-G.-S.-Suder/e/B001JP1TAU/ref=sr_ntt_srch_lnk_1?qid=1350092037&sr=1-1> European Business Debra Johnson<http://www.amazon.com/Debra-Johnson/e/B001HOPW2O/ref=sr_ntt_srch_lnk_2?qid=1350092037&sr=1-2>and Colin Turner 5. Business in Asia – Case Based Cases Some Suggested Cases Louis Vuitton in Japan Ivey- Harvard Best Seller in China Harvard Monitor Group in India Harvard Walmart in China Harvard & Uty of Hongkong Microsoft IT India Harvard Samsung’s Rise Harvard Business Review SELLING READY-TO-DRINK TEA IN SOUTHEAST ASIA: C2 GREEN TEA IN VIETNAM Ivey, Canada SOCIAL ENTREPRENEURSHIP AND SUSTAINABLE FARMING IN INDONESIA Ivey, Canada 6. International Economics International Economics Salvatore International Economics Thomas A. Pugel<http://www.amazon.com/Thomas-A.-Pugel/e/B001ILIBY2/ref=sr_ntt_srch_lnk_2?qid=1350094038&sr=1-2> International Economics Robert J. Carbaugh<http://www.amazon.com/Robert-J.-Carbaugh/e/B001IQXAE8/ref=sr_ntt_srch_lnk_4?qid=1350094038&sr=1-4> 7. Business in Emerging Markets Book- Winning in Emerging markets, by Tarun Khanna and Krishna Paleppu, Harvard Business Press & Case studies by Ivey, Harvard etc. Best Regards, JUSTIN PAUL Cell +1 206 412 4707 www.drjustinpaul.com www.facebook.com/drjustinpaul Released in 2012- International Business, 5th Edition on AMAZON http://www.amazon.com/gp/search?index=books&linkCode=qs&keywords=8120342720 International Business by Justin Paul ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list.