Hello,further to Martyn Lawrence most helpful circulation of recent works on COO, please note our just-published paper (Altman & Laguecir) on the topic: http://onlinelibrary.wiley.com/journal/10.1111/(ISSN)1467-8551/earlyviewLeadership in the Academic Field of Business and Management and the Question of Country of Origin Best regards,Yochanan Altman Date: Tue, 18 Sep 2012 10:30:02 +0100 From: [log in to unmask] Subject: [AIB-L] Country of Origin - The Collected Works 2011 To: [log in to unmask] - with apologies for cross posting - Dear all Country of origin (COO) discussions – positive and negative – show no sign of abating. International Marketing Review has published several regular papers and special issues devoted to this subject over the last five years, and below we have brought together a collection of works of COO research from our 2011 volume. We hope you enjoy reading them. IMR has always defined international marketing broadly and adopts a pluralist approach to research: you will find our full aims and scope at www.emeraldinsight.com/imr.htm Kind regards, Dr Martyn Lawrence Senior Publisher, International Marketing Review (Impact Factor 1.177)----------------------------- Towards an integrative framework of brand country of origin recognition determinants: A cross-classified hierarchical model Oscar Martín Martín and Julio Cerviño Explaining the product-specificity of country-of-origin effects Ting-Hsiang Tseng and George Balabanis The affective and cognitive components of country image: Perceptions of American products in Kuwait Amro A. Maher and Larry L. Carter “What? I thought Samsung was Japanese”: accurate or not, perceived country of origin matters Peter Magnusson, Stanford A. Westjohn and Srdan Zdravkovic Resolving the impasse regarding research on the origins of products and brands Saeed Samiee The shift from manufacturing to brand origin: suggestions for improving COO relevance Jean-Claude Usunier Further clarification on how perceived brand origin affects brand attitude: A reply to Samiee and Usunier Peter Magnusson, Stanford A. Westjohn and Srdan Zdravkovic The relationship between country-of-origin image and brand image as drivers of purchase intentions: A test of alternative perspectives Adamantios Diamantopoulos, Bodo Schlegelmilch and Dayananda Palihawadana Made in China but sold at FAO Schwarz: country-of-origin effect and trusting beliefs Sertan Kabadayi and Dawn Lerman ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list. ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list.