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CountryManager Simulation Upgrades & Webex CountryManager is the leading international marketing simulation, used by over 100 schools in 2011. CountryManager provides experiential learning for international business and marketing students on international market selection, market entry, product management, and regional growth. Students take the role of Country Manager for their company, launching a toothpaste brand in Latin America, where they encounter international, regional and local competitors and through research and strategy, determine the best course of action to establish a presence in up to six national markets - Argentina, Brazil, Chile, Mexico, Peru and Venezuela. CountryManager is used successfully in undergraduate, MBA, and EMBA courses. New for Fall 2012 is a second scenario, CountryManager - Asia. The new countries for the Asia Scenario are: China, India, Japan, South Korea, Philippines and Thailand. Faculty can choose which scenario they want for their classes - Asia or Latin America. Also new in Fall 2012 are mini-cases (we call them "incidents") to challenge your student's critical thinking, problem solving and analytic skills. Related to the simulation, these incidents provide topics for in-class discussion, homework, quizzes or even exam questions that will spur conversations about the challenges of doing business internationally. These incidents include: * Currency devaluation effects on transferring local profit to headquarters in the home currency * Impact of an economic crisis on political stability, and in turn on product demand and gross margins * How an environmental event such as an earthquake or tsunami affects business operations and consequently costs of doing business * Pricing challenges that occur when the costs of exported goods increase due to uncontrollable events such as escalating oil prices * Ethical and social responsibility issues when moving production offshore Each incident comes with a mini-case and an instructor's guide that provides solutions, discussion topics and suggested readings. Also, an instructor's Excel file with solutions accompanies each incident. To learn more about CountryManager, go to www.interpretive.com/countrymanager<http://www.interpretive.com/countrymanager>. To take a tour of the simulation, contact Interpretive Simulations to receive a faculty ID: www.interpretive.com/facultyID<http://www.interpretive.com/facultyID>. Attend a free Webex on Tuesday, August 28, 2012 at 1 p.m. (Eastern Standard Time) during which co-author Marty Roth, University of South Carolina will provide a CountryManager overview and answer your questions. Register for the Webex at: https://interpretive.webex.com/interpretive/j.php?ED=194866217&UID=221888&RT=MiMxMQ%3D%3D. Interpretive Simulations will be attending the Academy of Management and American Marketing Association conferences in August - please stop by our booth! ____ AIB-L is brought to you by the Academy of International Business. For information: http://aib.msu.edu/community/aib-l.asp To post message: [log in to unmask] For assistance: [log in to unmask] AIB-L is a moderated list.