Location: Yorkshire Bank Lecture Theatre, Maurice Keyworth Building, University of Leeds LS2 9JT
Why is it that some organisations succeed in creating innovative products and services, while their competitors fail to do so?
Although innovation plays a central role in the global battle for technological leadership, understanding of the forces shaping the development and commercialisation of new products and services remains incomplete. In his lecture, Mario will focus on the factors influencing the success of innovative efforts, and will further demonstrate how firms can unlock their economic potential by combining globally dispersed (external) resources within one organisation.
Mario Kafouros is a Professor of International Business and Innovation, and Director of Research for International Business (Leeds University Business School). His work has received strong recognition in the form of Best Paper Awards, funding from research councils, government organisations and multinational companies, and publications in leading international journals.
There will be opportunity for questions after the lecture, and networking during a buffet reception. You are very welcome to bring a guest and please do forward this invitation to others in your network.
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