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To thrive in this volatile and dynamic global economy your students may also need training in new emerging areas interfacing global business and technology. My new book presents cutting edge global e-commerce strategies and step-by-step guidelines to developing, managing and optimizing international- websites
 
New Book:  “Localization Strategies for Global e-Business”. Cambridge University Press.
 
Author: Nitish Singh (www.professornitishsingh.org)
 
The book could be used for courses integrating technology with global business and also classes dealing with global e-commerce.
 
Book Features:
 
Presents a blend of strategies, models, checklists, tools, research insights, examples & cases to help comprehend the complexities of global e-commerce.
 
Shows how to avoid common localization mistakes and, in the process, achieve significant cost savings.
 
 Thanks
 
Nitish Singh, Ph.D. Associate Professor of Int. Business. St. Louis University
Director Alternative Delivery Programs.  Program Leader-Exec Certificate in Web Globalization,
Scholar Member Center for Sustainability.
[log in to unmask]@gmail.com">Email:[log in to unmask]@gmail.com. Ph: 314-977-7604 (office: CK334)
Certificate in Web globalization: www.globalizationexecutive.com
Home Page: www.professornitishsingh.org
 
 
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