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This message comes from our listserv members, Nancy Keiser. Thank you for sharing this info.


Subject: FW: Fwd: GR Press article on local organic boom

 

 

>>To those of you who are certified organic growers, this article was stated to be an article on "organics."

Following this email will be another email that questions the author's article & the confusion he has created and then his response to my questions. We have a lot of educating to do if his main intention was to do an article on "organics."

Feel free to write a response if you are interested.  Grand Rapids Press.

Peace, Nancy Jones Keiser 
>>
>>-----Original Message-----
>>From: Farms Without Harm [mailto:[log in to unmask]]
>>Sent: Sunday, July 09, 2006 1:16 PM
>>To: farms without harm
>>Cc: gail
>>Subject: GR Press article on local organic boom
>>
>>
>>
>>In case you missed it...
>>
>>
>>
>o?<
>>
>>Picks of the crop regarding organic foods
>>
>>
>>
>>
>>
>>Sunday, July 09, 2006
>>
>>By Matt Vandebunte
>>
>>The Grand Rapids Press
>>
>>
>>
>>A pair of bumblebees buzzed amid the chirping birds as Mary Jane  
>>Halloran emerged from a field with a bag of freshly picked peas in  
>>her hand and a black dusting of dirt on her legs.
>>
>>"Look at that soil," she marveled and held up the garden produce.  
>>"You can take your kids here and show them 'Hey, this is where this
>>  stuff comes from. It doesn't come from a supermarket.'"
>>
>>The Grand Rapids woman and 250 other customers are making weekly  
>>treks this summer to buy organic food at Trillium Haven Farm in  
>>Georgetown Township.
>>
>>U.S. organic sales have increased by close to 20 percent annually  
>>for several years, as much as 10 times the rate for conventional
>>food.
>>
>>Annual sales of certified-organic food reached nearly $14 billion  
>>in 2005, making up 2.5 percent of all retail food sales.
>>
>>And that's not counting the farm-direct buying done at "chemical-
>>free" growers such as Trillium Haven.
>>
>>From street markets to health-food stores to restaurants,  
>>businesses are finding expanded outlets for their organic products.
>>
>>Jim and Barb Loe, of Grant, began their business in the backyard.  
>>Now, Funny Farm Organic Produce grows about seven acres of  
>>certified-organic vegetables that are sold at farm markets and  
>>Harvest Health Foods stores.
>>
>>"We started out basically as a garden for the family, and it just  
>>grew from there," said Jim Loe, who installed roofing and siding  
>>before becoming a farmer. "We just didn't want chemicals in the  
>>food for our family.
>>
>>"(At first) every time we'd go to market, people would ask us 'What
>>  does organic mean?' More people are becoming aware."
>>
>>
>>
>>Companies jump in
>>
>>Organic -- a method of producing food that does not use toxic  
>>pesticides and chemical fertilizers -- has moved beyond farm
>>stands.
>>
>>Old Orchard Brands in Sparta joined the movement in 2004. Now the  
>>nation's sixth-largest producer of bottled juice, it received its  
>>USDA certification that year for organic apple and grape juices.
>>
>>Up in the Leelanau Peninsula, Leland Cherry Co. announced last week
>>  its tart-cherry products will be distributed by Whole Foods
>>Market,  the Texas-based grocery chain that is a leading
>>distributor of  natural and organic foods.
>>
>>Multinational companies and retail giants are taking notice.
>>
>>Wal-Mart Inc. has asked suppliers to increase organic product  
>>lines, and Kellogg Co. has launched organic versions of Rice  
>>Krispies, Frosted Mini-Wheats and Raisin Bran cereals.
>>
>>Michigan's largest grocery chain, Meijer Inc. stocks 40 to 60 fresh
>>  organic produce items and 15 to 20 dry organic products such as  
>>raisins, croutons and dressings, said Jim Spilka, vice president of
>>  produce.
>>
>>"It's more than a niche," he said. "You have organic customers in  
>>all markets. It is one of our fastest-growing categories."
>>
>>Shoppers are driving the surge in demand, said Ronnie Cummins,  
>>national director of the Organic Consumers Association.
>>
>>"Health is cited by two-thirds of (consumers) as their primary  
>>reason for starting to shift to organic," he said. "It's a one-way  
>>street that very few consumers ever go back, and over time they buy
>>  more and more."
>>
>>Organic foods generally cost more to produce because they are grown
>>  without pesticides and chemical fertilizers. But it also tends to
>>  give farmers a bigger return on investment since it sells for  
>>higher prices.
>>
>>Many farms are labeled "organic" for meeting U.S. Department of  
>>Agriculture regulations, while others abide by the organic  
>>philosophy without pursuing certification.
>>
>>"There's no reason to use poisons if you're going to grow food to  
>>eat," said Nancy Keiser, a certified organic grower at Agriculture  
>>& Health Alive LLC in Marne. "We want to do things according to  
>>God's plan."
>>
>>
>>
>>Price squeeze possible
>>
>>As supply aims to get in line with demand, some smaller farmers  
>>worry about the impact of large-scale retailers getting into the
>>game.
>>
>>Greater availability might lead to more awareness of organic food,  
>>but it also could drive down prices and reduce the profit margin  
>>that enables small, organic farmers to survive.
>>
>>For example, 2004 wholesale prices for organic broccoli were 153  
>>percent higher than conventional broccoli, according to a USDA  
>>study. Organic carrots brought a 148 percent premium.
>>
>>"I'm afraid the 'organic' word is going to become diluted," said  
>>Cathy Halinski, who farms seven acres of organic fruit at EverGreen
>>  Lane Farm in Fennville. "It's a whole different philosophy of  
>>growing. It's a relationship with the land and the people we feed  
>>from it."
>>
>>Susan Smalley, a specialist at Michigan State University's  
>>Extension Service, said large growers are becoming curious about  
>>making the switch to organic.
>>
>>"Ten years ago, if you even heard the 'O' word in a group of  
>>conventional farmers, you'd get dirty looks," Smalley said. "In a  
>>number of cases, farmers can do better growing and marketing  
>>(higher priced) organic."
>>
>>But that margin could get squeezed by price-conscious retailers  
>>such as Wal-Mart, Smalley said.
>>
>>"There's a big question in many people's minds about what's going  
>>to happen to the market," she said. "At least in other product  
>>lines, they (Wal-Mart) seem willing to go across the globe to find  
>>what they want."
>>
>>Cummins fears Wal-Mart and other large retailers might push organic
>>  supply chains overseas to drive down prices.
>>
>>He argues farm subsidies should be given to help U.S. growers make  
>>the transition to organic.
>>
>>"We're still subsidizing conventional crops, but we're not looking  
>>to the future," Cummins said. "The writing is pretty much on the  
>>wall. (Organic growers) are the small farms that are making it.
>>
>>"(After three years), they don't really need any subsidies because  
>>they get a fair price for their product."
>>
>>Some towns are doing their part to support those farmers.
>>
>>For example, Woodbury County in Iowa this year enacted a policy  
>>requiring purchase of organic food grown within 100 miles for  
>>county functions that include food. The county also provides tax  
>>incentives to farms for organic conversions.
>>
>>Though conventional food might be cheaper, the organic industry  
>>argues the costs associated with pollution from pesticides,  
>>government crop subsidies and diet-related health problems make it  
>>pricier in the long run.
>>
>>
>>
>>Room for everyone
>>
>>The Organic Trade Association thinks the alarm is unwarranted.
>>
>>Large food corporations will play a role in growing the organic  
>>business. As they increase demand, more growers will make the  
>>switch, said Barbara Haumann, spokeswoman for the group which  
>>represents 1,700 farmers, retailers and corporations like Kraft and
>>  Dole.
>>
>>"Somehow, 'large' has gotten a bad rap," she said. "Some people  
>>think the sky is falling for the small farmer.
>>
>>"There's room for all size farmers in organic."
>>
>>At the other end of the retail spectrum is Harvest Health Foods.
>>
>>It is a small family business that sells organic products,  
>>including ice cream, chocolate bunny grahams and dog biscuits, at  
>>its three stores in Grand Rapids, Cascade Township and Hudsonville.
>>
>>It does not even try to compete with Wal-Mart or Meijer. A gallon  
>>of organic milk at its Hudsonville store fetches $4.99 and grapes  
>>go for $4.59 per pound.
>>
>>"We'll continue to be a niche player," owner Henry Atsma said.  
>>"Everything you see in a conventional store you'll find in a  
>>natural store, but it's not going to have the chemicals and
>>additives.
>>
>>"Our belief is that it is much healthier. (Comparing prices) is  
>>kind of like how does a 200-mile-per-hour Ferrari compete with a  
>>Chevette?"
>>
>>
>>
>>Freshly picked
>>
>>Dave and Helen Lundberg have operated Ingraberg Farm east of  
>>Rockford for 18 years, and still use a rototiller and push-behind  
>>planter to farm about 22 acres.
>>
>>They believe global organic-supply chains cannot compete with the  
>>freshness of farm-direct produce.
>>
>>"I'm not fearful because I have 100 percent confidence in the  
>>quality and flavor and nutrition of our produce," Helen Lundberg  
>>said. "(Customers) know it has not been on a truck for seven to 10  
>>days."
>>
>>Among Ingaberg's customers is the popular Grand Rapids restaurant,  
>>Bistro Bella Vita.
>>
>>About 20 percent of the menu there featured organic ingredients  
>>when the restaurant opened in 1997. That portion now stands at  
>>about three-fourths, general manager James Berg said.
>>
>>Organic costs the restaurant about 20 percent more than  
>>conventional food, Berg said, but buying locally saves on the  
>>middleman and transportation costs.
>>
>>Especially as gas prices rise, farmers will find growing demand  
>>from restaurants for locally produced, chemical-free produce, he  
>>predicted.
>>
>>"In another five to six years, this will be the norm, especially  
>>with what's going on with energy," Berg said.
>>
>>At Trillium Haven, Anja Mast talks about how time is running out on
>>  a gasoline-based conventional food system. And taking the organic
>>  label and "ratcheting it up to the industrial food model" is no  
>>solution, she said.
>>
>>"The thing that will save us all is small farms," said the 38-year-
>>old Mast, who six years ago started the 50-acre farm on Maplewood  
>>Lake with her husband, Michael VanderBrug.
>>
>>"We don't need to talk about this as a moral, ethical problem.  
>>Let's talk about energy use. It's all about efficiency.
>>
>>
>

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