I am happy to share our review article on Foreign Market Entry Modes: A Review and Research Agenda just published in the International Trade Journal (Texas A & M international university).
In this paper, we have conducted a systematic review of literature and identified strategies through which firms enter foreign markets.
Direct links to the article are:
Shen, Puig and Paul (2017). Foreign Market Entry Modes: A Review and Research Agenda. The International Trade Journal. Doi.
This is the second comprehensive review article on Foreign market entry modes (First one by Canabal and White (2008). Entry Mode Research: Past
and Future, International Business Review (IBR).
Please feel free to share the paper with your colleagues and research networks.
University of Valencia (Spain)
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