Dear AIB members,
We are conducting a literature review on empirical studies of export channel selection and its performance outcome. It'd be appreciated if anybody could share information and study in this area, published in journals or conference proceedings or working papers, by sending an e-mail to [log in to unmask]
Xinming He (PhD, King's College London)
Senior Lecturer in International Marketing, Director of MSc Marketing
Durham†University Business School
Durham DH7 9RH
Email: [log in to unmask]
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