The program for the Global Political Marketing and Management Conference in Wellington (June 5-June 7th, 2015) is now available on the conference website (http://www.victoria.ac.nz/smib/research/global-political-marketing-and-management-conference-2015). In addition to the academic program, New Zealand's Finance Minister and the Mayor of Wellington will be keynote speakers. The conference is also linked to a special issue of the Journal of Nonprofit and Public Sector Marketing on the topic of Political Marketing.
The capital of New Zealand is an ideal setting to bring together government, political science, and political marketing communities – researchers and practitioners – to investigate the trends and impact of political marketing and political management in today’s society.
Daniel Laufer PhD, MBA - Associate Professor
Head of School
School of Marketing and International Business
Victoria Business School
Level 11, Rutherford House Rm 11.26
23 Lambton Quay
Victoria University of Wellington
P O Box 600, Wellington, 6140 New Zealand
Tel: +64 4 463 5152 Fax: +64 4 463 5231
Email: [log in to unmask]
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