MSU Listserv


AGROECO Archives

AGROECO Archives


AGROECO@LIST.MSU.EDU


View:

Message:

[

First

|

Previous

|

Next

|

Last

]

By Topic:

[

First

|

Previous

|

Next

|

Last

]

By Author:

[

First

|

Previous

|

Next

|

Last

]

Font:

Monospaced Font

LISTSERV at MSU

LISTSERV at MSU

AGROECO Home

AGROECO Home

AGROECO  October 2014

AGROECO October 2014

Subject:

2014 Making It In Michigan Conference and Trade Show

From:

Sherri Sharp <[log in to unmask]>

Reply-To:

Sherri Sharp <[log in to unmask]>

Date:

Mon, 6 Oct 2014 16:35:19 -0400

Content-Type:

multipart/mixed

Parts/Attachments:

Parts/Attachments

text/plain (84 lines) , MIIMslide2_v3.jpg (84 lines)

The Seventh Annual Making It In Michigan Conference Provides Food and
Agricultural Entrepreneurs Fresh Thinking to Grow Their Business

One-Day Event Hosts Educational Sessions and Trade Show Featuring Over 160
Michigan-made Food and Agricultural Products
FOR IMMEDIATE RELEASE
Contact: Matthew Birbeck
mailto:[log in to unmask]
517-353-1619
EAST LANSING, Mich. – The MSU Product Center is pleased to announce the
seventh annual Making It In Michigan Conference and Premier Specialty Food
Show to be held Wednesday, November 12th from 7:30AM – 4:00PM at the Lansing
Center.
“This is poised to be our biggest event yet in terms of the number of
Michigan vendors participating in the Marketplace Trade Show and the caliber
of industry experts that will be leading the educational sessions,” states
Matthew Birbeck, MSU Product Center’s High Impact Venture Action Team
Project Manager. “We will be showcasing some innovative processes and
strategies specifically targeted for food and agricultural entrepreneurs
supporting this year’s theme of ‘Fresh Thinking For Success’,” says Birbeck.

Garden Fresh Gourmet Founder Jack Aronson and Co-CEO John J. Latella will
share the company story of developing an iconic brand and building brand
engagement with customers and will field questions from the audience.
Attendees will be able to provide questions to be addressed by the panel
through the MSU Product Center social media channels prior to the conference.

The one-day event features morning educational sessions that will bring
together leading Michigan experts to help guide attendees in refining and
growing their businesses in the following areas:
• Making Your Product Shelf-stable
- The Essential Process Authority Review for Shelf-stable Food Products
- Product Formulation Challenges for Commercial Refrigerated and
Shelf-stable Foods
• Growing Your Specialty Food Business
- Working with Retailers – Getting Product On The Shelf and How Retailer
Size Affects Your Opportunity
- Growing Sales and Meeting Customer Expectations
- Making The Most Out of Limited Marketing Resources with Effective Social
    Media and Public Relations Strategies
• Finding the Right Poly Packaging Product For Your Own Product
• Protecting Your Business
- The Latest Status in Food Safety Modernization Act Compliance
- Determining the Right Business Structure – is an LLC Right For You?
The $79 per person conference registration fee includes breakfast, lunch,
and educational sessions, digital copies of all presentations and reference
materials and admission to the Marketplace trade show.
The Marketplace trade show in the afternoon will feature over 160 new and
existing businesses that will be showcasing their Michigan-made food and
agricultural products to the general public and Michigan-based food buyers.
The trade show is free to the general public.
            
Conference participants will also have time to network with the winners of
this year’s MSU Product Center awards and learn from their success stories.
Awards will be presented for the Best Barrier Buster, Start-up to Watch and
Entrepreneur of the Year. MSU Product Center innovation counselors and staff
members, Product Center clients, business consultants, regulatory officials
and food and farming groups will also be available to provide in-depth
information and counseling.
            
More information and conference registration is available at
www.productcenter.msu.edu/miim/registration. Those interested in attending
can also call Greta McKinney at 517-353-7185 or send an email to
[log in to unmask]
          
About the MSU Product Center
Founded in 2003, the MSU Product Center helps Michigan entrepreneurs develop
and commercialize high-value, consumer-responsive products and businesses in
the agriculture, natural resources and bioeconomy sectors. The Center’s
statewide network of innovation counselors provides business counseling
support to Michigan residents interested in starting or expanding a business
or product line.
                        
The Product Center’s assistance in launching 396 known new businesses and
business expansions has had the following estimated economic impacts:
• Increased annual sales: $321.9 million (cumulative first year sales only)
• Value of increased investment: $322.1 million
• Jobs created: 1,147
• Jobs retained: 644
                                                                  ###



Top of Message | Previous Page | Permalink

Advanced Options


Options

Log In

Log In

Get Password

Get Password


Search Archives

Search Archives


Subscribe or Unsubscribe

Subscribe or Unsubscribe


Archives

March 2024
February 2024
January 2024
December 2023
November 2023
October 2023
September 2023
August 2023
July 2023
June 2023
May 2023
April 2023
March 2023
February 2023
January 2023
December 2022
November 2022
October 2022
September 2022
August 2022
July 2022
June 2022
May 2022
April 2022
March 2022
February 2022
January 2022
December 2021
November 2021
October 2021
September 2021
August 2021
July 2021
June 2021
May 2021
April 2021
March 2021
February 2021
January 2021
December 2020
November 2020
October 2020
September 2020
August 2020
July 2020
June 2020
May 2020
April 2020
March 2020
February 2020
January 2020
December 2019
November 2019
October 2019
September 2019
August 2019
July 2019
June 2019
May 2019
April 2019
March 2019
February 2019
January 2019
December 2018
November 2018
October 2018
September 2018
August 2018
July 2018
June 2018
May 2018
April 2018
March 2018
February 2018
January 2018
December 2017
November 2017
October 2017
September 2017
August 2017
July 2017
June 2017
May 2017
April 2017
March 2017
February 2017
January 2017
December 2016
November 2016
October 2016
September 2016
August 2016
July 2016
June 2016
May 2016
April 2016
March 2016
February 2016
January 2016
December 2015
November 2015
October 2015
September 2015
August 2015
July 2015
June 2015
May 2015
April 2015
March 2015
February 2015
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
July 2014
June 2014
May 2014
April 2014
March 2014
February 2014
January 2014

ATOM RSS1 RSS2



LIST.MSU.EDU

CataList Email List Search Powered by the LISTSERV Email List Manager