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This paper was presented at the Association for Education in Journalism and Mass Communication in San Antonio, Texas August 2005. If you have questions about this paper, please contact the author directly. If you have questions about the archives, email rakyat [ at ] eparker.org. For an explanation of the subject line, send email to [log in to unmask] with just the four words, "get help info aejmc," in the body (drop the "").
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How People Learn Using Interactive Cancer Communication Systems Abstract To provide insights about how women with breast cancer learn from Interactive Cancer Communication System (ICCS), this study examines how using different service types employing conceptually distinct pedagogical methods relates to learning outcomes. As expected, findings supported the constructivist idea that interactive computer programs may supplement the learning potential of information services delivered via transmissionoriented methods. Contrary to expectations, however, those who used information services benefited less if they were more frequent users of communication services. 1 How People Learn Using Interactive Cancer Communication Systems How People Learn Using Interactive Cancer Communication Systems Introduction While interactive cancer communication systems (ICCSs) have been found to improve cancer patients' ability to find the information they want (e.g., Gustafson et al., 2001), research often fails to specify how people actually learn in these settings. A common, but inadequate, understanding of online health education for cancer patients is that people are passive receivers of information or "vessels into which knowledge is poured" (Berryman, 1991). This assumption encourages transmission, or one-way, views of knowledge that undervalue active learning and the degree to which knowledge is constructed as a result of communicating with others or interacting with educational tools that put information into context so people can make sense of it for their own particular life context. Importantly, evidence demonstrates that learners do poorly in transferring newly learned skills and knowledge to new situations when presented out of context of its use. The act of learning involves gaining understanding. Context is critical for understanding as "context gives meaning to learning" (Berryman, 1991). Educational theories of learning have broadly focused on two views of learning in education: education as a transmission process, and education as a constructivist process. In a transmission view of education, the learner acquires knowledge in a one-way process in which the instructor, peer, or a Web resource teaches via the provision of information. For example, one common pedagogical method found in nearly all ICCSs is posting health information that is available for patients to read at their convenience (e.g., 2 How People Learn Using Interactive Cancer Communication Systems Gustafson et al, 2002), which viewed in isolation can clearly be interpreted as a transmission approach to health education. However convenient and appropriate it may be to provide patients access to educational materials on the Web, this approach alone does not take into account that a great amount of learning occurs as a result of interaction with others such as peers, experts, or mentors (Pea & Gomez, 1992) and increasingly through use of interactive computer tools that don't just transmit information but also take into account users' priorities, values and life context. Transmission approaches to education can be used with learning tools and technologies, such as Internet learning portals and communities of learning, but the transmission approach alone minimizes the potential role of these powerful technologies when used as the primary educational strategy (Warschauer, 2003). Alternatively, a constructivist approach to learning encourages active learners to communicate with each other and interact with different resources in maximizing learning potential among students (Edelson et al., 1995). The constructivist perspective conceives of communication as a two-way process in which meaning is created by both parties, by means of dialogue (Dervin, 1981). In this model, communication is a transformative and creative experience for all involved and is more than just the "passing of static knowledge back and forth between participants" (Pea, 1994). Interactions between learners and with the instructor or educational program offer the potential to result in new, re-framed, or additional understanding. In this approach, learning is linked to the learner's discovery of external phenomenon (Piaget, 1970), and is in agreement with educational philosopher John Dewey's laboratory school approach in its focus (McDermott, 1981). 3 How People Learn Using Interactive Cancer Communication Systems Within a comprehensive ICCS, there is the opportunity to employ both transmission and constructivist pedagogical strategies in enhancing learning outcomes for cancer patients. Passive venues such as static information may be conceived of as following a transmission approach to learning within an ICCS while online discussion and interactive programs may be considered to be more consistent with constructivist models of learning (Mayer, 2004). In order to provide insights about how people learn within ICCSs, this paper reports on how using different types of services relates to specific learning outcomes focusing on a particular ICCS called the Comprehensive Health Enhancement Support System (CHESS) "Living with Breast Cancer" program, which is a computer-based system that provides patients and their families with a wide range of services, including: information, social support, decision support, and skills training. CHESS was developed at the University of Wisconsin-Madison's Center for Health Systems Research and Analysis (for more information on the CHESS breast cancer module, see Gustafson et al., 1993, 1998, 1999, 2001; 2002; Hawkins et al., 1997; McTavish et al., 1995; McTavish, Pingree, Hawkins & Gustafson, 2003; Pingree et al., 1996; Rolnick et al., 1999; Shaw, McTavish, Hawkins, Gustafson & Pingree, 2000; Shaw, Hawkins, McTavish, Pingree & Gustafson, in press; Taylor et al., 1994). CHESS Service Types and Theorized Effects on Learning CHESS offers three basic types of services, which are explicated as they relate to transmission-oriented and constructivist educational theories and described below: 4 How People Learn Using Interactive Cancer Communication Systems Information Services Information services are the primary communication strategy used in most healtheducation Web sites. They are user-driven in the sense that the user is the primary determinant of where s/he goes and what s/he sees. There may be prompts from the computer, but the computer is not, for the most part, guiding the user. The computer tends to be a passive participant in the delivery of information to the user; it tends not to guide or direct. Information services would be categorized as a transmission-oriented pedagogical method. Examples of this would be Library Articles where the user asks to see articles on certain topics, or Personal Stories where the user can read about the experiences and thoughts of other individuals who faced the same sorts of challenges that the user faces. The user selects these services, indicates the kind of information s/he wants, and the computer delivers the information. Communication Services These services within CHESS are "conversational services" in that the computer links people together so that they can communicate with one another via the computer. Through such communication, the user is presumed to learn, and the medium by which this information is acquired is the computer-mediated person-to-person connection. The people linked might be two patients or a patient with an expert or clinician. In terms of learning, research also indicates that informational support from other people can be valuable to people coping with a chronic illness. Informational support refers to receiving information from others regarding a variety of issues, and benefits include 5 How People Learn Using Interactive Cancer Communication Systems sharing important information and learning how to get what you want (Gray, Fitch, Davis & Phillips, 1997). Informational support can include sharing information about one's own experiences with breast cancer so other women know what to expect or the sharing of other medical information that one finds through other means (e.g., the Internet, television, doctors, brochures). Furthermore, the constructivist framework argues that much learning is social and takes place in "communities of practice" where people interact with, and learn from, one another in similar activities (Lave, 1988). These may be formal places such as a classroom, or less formal such as an online support community. Sometimes learning is direct, but much more of this type of learning occurs informally or incidentally. Communication services in CHESS include text-based, asynchronous bulletin board style Discussion Groups to anonymously share information and support. Historically, the Discussion Group service has consistently been the most frequently used service within CHESS (McTavish, Pingree, Hawkins & Gustafson, 2003). The groups are monitored by a trained facilitator to ensure that discussions are supportive and do not contain unchallenged inaccurate or harmful information. However, the facilitator does not take an active role in guiding the women about what they should communicate about. Communication services also include the ability to ask questions of a Cancer Information Specialist trained by the National Cancer Institute and receive a response within 48 hours. Interactive Services In interactive services, the computer takes a more active role in guiding the user, making suggestions, offering feedback, identifying deficits, and shaping the user's 6 How People Learn Using Interactive Cancer Communication Systems behavior. In these services, the computer plays a role traditionally identified as counseling or teaching. Interactive systems use data about users to offer more appropriate feedback because they appraise computer users' particular contexts and/or preferences. Interactive services include the following: Action Plan that helps women make healthy lifestyle changes; Decision Aid, which empowers women to make treatment decisions based on their own values and priorities, Health Tracking that tracks women's symptoms and psychosocial status over time; and Journaling, which guides women though a series of guided writing exercises intended to help them make sense of their cancer experience and improve emotional well being. Hypotheses There are two primary hypotheses being examined in this study. The first hypothesis, seeking to reaffirm past literature, is to demonstrate that information, communication and interactive services will each have an independently positive effect on learning outcomes. H1: Information, communication, and interactive service use will be positively associated with health information competence. Second, based upon constructivist theory, it is hypothesized that people who use information services, which are delivered via a transmission-oriented educational model, will show improved learning outcomes when used in combination with communication services or interactive services that employ constructivist pedagogical methods. It is 7 How People Learn Using Interactive Cancer Communication Systems expected that the acts of communicating with others or using Interactive Services that take a more active role in guiding the user will enhance learning outcomes beyond merely reading static information services alone. H2: The effect of information service use on health information competence will be amplified when people are more involved in communication or interactive serivces. Methods Data The data analyzed in this study were collected as a part of a larger Digital Divide Pilot Project (DDPP) where underserved breast cancer women in rural Wisconsin and Detroit, Michigan were given access to CHESS for 4 months. Both pretest and a 4-month posttest surveys were conducted with a sample of 231 patients (81% return rate from 286 subjects). Subjects were paid $15 for each completed pre- and post-test. 62.3% of the DDPP participants were Caucasian, 35.9% African American, and 1.7% other minorities. Patients were identified through a variety of sources, including the Cancer Information Service, hospitals and clinics, public health departments, and the Medicaid program. They were eligible if they were at or below 250% of the Federal Poverty Level, within one year of diagnosis or had metastatic breast cancer, not homeless, and able to read and understand an informed consent letter. All study participants were loaned a computer and given Internet access for 4 months. They also received personal training to learn how to use the computer and the Internet, but the majority of time was spent on 8 How People Learn Using Interactive Cancer Communication Systems learning how to use CHESS. Recruitment began in Wisconsin in May 2001 and ended in April 2003. Detroit recruitment began in June 2001 and ended in April 2003. Measures Health information competence assessing a breast cancer patient's perception that she could get and use health information serves as our dependent variable. This concept is an appropriate constructivist measure for learning as it prioritizes the individual's selfperception about whether she has the information she needs to cope with cancer rather than objective knowledge that is constructed by experts. Information competence was operationalized as an additive index (pretest _ = .75; posttest _ = .79) of five items that asked, on a five-point scale ranging from 0 = never to 4 = always, if respondents know what I want to learn about my health; can figure out how and where to get information; health information is more difficult to obtain than other information (reversed); satisfied with way I currently learn about health; or feel in control how and what I learn about my health. Antecedent Variables We controlled for a number of variables that are expected to possibly influence the relationship between independent and dependent variables in the model. Specifically, we controlled for basic demographics including age (M = 51.58, SD = 11.81), race (62.3% Caucasian, 35.9% African American, and 1.7% other minorities), live alone (72.7% 'no' and 27.3% 'yes'), and education (0.9% some junior high, 10.4% some high 9 How People Learn Using Interactive Cancer Communication Systems school, 31.2% high school degree, 29.9% some college, 12.1% associate or technical degree, 12.1% bachelor's degree, and 3.5% graduate degree). [TABLE 1 ABOUT HERE] In addition, we controlled for disease related factors such as stage of cancer (70.1% early stage and 29.9% late stage) and number of days between diagnosis and intervention date (M = 117.48, SD = 130.30) because previous studies suggest both are associated with patient's levels of psychological adjustment and distress (Carroll, 1998; Keller, 1998). Finally, the pretest counterpart of the dependent variable (M = 2.39, SD = .72) was also controlled. CHESS use A browser was developed by our research team to automatically collect use data on an individual keystroke level as participants used the system. This capability enabled us to track each user's code name, data, time spent, and URL of every Web page requested. The key variables of interest are three measures of CHESS service use: Information (M = 35.46, Mdn = 16.89, SD = 56.78), Communication (M = 581.82, Mdn = 110.85, SD = 1426.31), and Interactive service (M = 27.84, Mdn = 9.88, SD = 52.86). These measures are operationalized as total time spent (as measured by minutes) in each service during the four-month study period. In addition, we took the logarithm of CHESS use and used these as our independent variables because of the positively skewed distribution of the variables. 10 How People Learn Using Interactive Cancer Communication Systems [TABLE 2 ABOUT HERE] Analytic framework Hierarchical regression analysis was performed to test the effect of CHESS service use on the information competence. To examine main effect of three types of CHESS service use (H1), the group of control variables including demographics was initially entered in a regression model and then the pretest score of the dependent variable (i.e., information competence) was also included. Next, each of CHESS service use was added separately in order to assess whether this variable explained a significant additional part of the model variance. Since the three CHESS use variables were highly correlated, we followed this statistical guideline suggested by Agresti and Finlay (1999) as a way of reducing the effects of multicollinearity. To test interactive effect among CHESS service use (H2), the same procedures were repeated with demographics and pretest information competence being controlled first, followed by the main effects of three CHESS service use, and finally by two interaction terms. To address the issue of multicollinearity between the product term and its components, the main effect variables were standardized by translating them into zscores prior to creating the interaction terms (Cohen & Cohen, 1983). Results Table 3 shows the results of a hierarchical regression model predicting breast cancer patients' information competence. First, the influence of demographic variables 11 How People Learn Using Interactive Cancer Communication Systems did not appear to be strong, although younger women tended to feel more competent in dealing with health information than older women (_ = -.162, p < .01). As expected, the pretest counterpart of the dependent variable had a strong significant relationship with the dependent variable (_ = .485, p < .01). Taken together, the control variables accounted for a significant portion of the variance in the criterion variable (26.3%, F(8,218)=9.734, p < .01). When amount of use of each of the three kinds of CHESS services were entered separately after these control variables, two of the three CHESS use variables were significant. Interactive service use had a significant relationship with information competence (_ = .141, p < .05), even after controlling for demographic variables and a pretest counterpart of the dependent variable. Information service use also had a significant main effect on information competence (_ = .153, p < .01). However, communication service use was not significantly associated with the dependent variable. [TABLE 3 ABOUT HERE] In addition to these main effects (H1), the two interaction terms were included to test whether use of the communication or interactive service modify the effect of information service use on patient's information competence (H2). As shown in Table 3, the interaction between information and communication services was significant and there was a trend toward interactive services amplifying the effects of information services though this interaction did not reach significance. Contrary to our predictions, there was a negative coefficient of the interaction between information and communication service on health information competence (_ = -.235, p < .01). In order to 12 How People Learn Using Interactive Cancer Communication Systems examine the negative sign of the beta, we plotted this finding in Figure 1. For both high and low communication service users, information competence increased as patients used the information services more. However, the growth was greater for users who used the communication service less, which demonstrate that the use of communication service lessened the potential benefit of information service use. However, consistent with our hypotheses, the relationship between the information service use and information competence was stronger for patients who spent more time in the interactive service than for patients who do not (_ = .153, p < .10). [FIGURE 1 AND 2 ABOUT HERE] Discussion These findings partially support the first hypothesis in finding that information and interactive Services contribute to health information competence while use of communication services did not contribute to enhanced educational outcomes. This study also partially supports the constructivist idea in the second hypothesis that more active pedagogical methods will enhance learning. While use of Communication services did not enhance learning outcomes, results did indicate that intelligently designed computer programs may supplement and extend the learning potential of information services delivered via a transmission-oriented pedagogical approach. Researchers should continue to examine the best way to develop interactive services that can optimize specified learning outcomes. One limitation of this study is that it looks at self-reported information competence as a measure of learning and future research might also employ a 13 How People Learn Using Interactive Cancer Communication Systems methodology that allows for a more objective measure of breast cancer knowledge. However, one of the theoretical arguments of constructivist learning is that knowledge should be constructed in a way that is most meaningful to the learners themselves rather than a one-way model of education. Surely, however, there is room for some expertguided learning in health education, as research indicates that women do sometimes have misperceptions about breast cancer treatments and causes. Another limitation of this research is that it quantifies use of communication services in terms of minutes but it seems likely that the mechanism for the effects of communication services is not how much time they use the services for but rather the type of issues people talk about (e.g., Shaw, Hawkins, McTavish, Pingree & Gustafson, in press). Communicating about the weather or what happened over the holidays may provide a sense of community between members but it is unlikely to produce any tangible educational outcomes. As Mayer (2004) argues, the volume of discussion should not be expected to contribute to learning if the content of those conversations does not directly relate to the educational effects being measured. Future research should look not just at how much dialogue occurs between patients within ICCSs but also what they talk about to determine how both the quantity and quality of interaction effects learning outcomes. On this note, it is worth reminding the user that while a trained facilitator monitored the Discussion Groups in this study, by design the facilitator did not take a very active role in guiding conversation around specific educational objectives. That said, the CHESS model of online support groups is more structured than the vast majority of support groups on the Web, which do not have a facilitator at all (Klemm at al., 2003). No studies have been conducted on the effects of having a facilitator or not within online 14 How People Learn Using Interactive Cancer Communication Systems support groups, and future research should examine the added benefit of a facilitator who takes a more active role in guiding conversation around educational objectives. It is also important to note that this secondary analysis only examined information competence as an outcome, which was the most relevant dependent variable available for measuring the educational effects of using the various types of services available within CHESS. These findings say nothing about any number of other benefits that may have occurred as a result of using the communication services such as enhanced social support or emotional well-being, which are results that have been found in previous CHESS studies (Shaw, Hawkins, McTavish, Pingree & Gustafson, in press; Shaw, McTavish, Hawkins, Gustafson & Pingree, 2000). Another thing to remember is that use of communication services did not decrease information competence but rather those who used information services benefited less if they were more frequent users of communication services. While this finding runs counter to the hypotheses put forth in this paper, it is consistent with some previous research on CHESS effects, which has found that more balanced use of time between information and Discussion Group have more positive results than those who use the system with a more lopsided bias toward use of the communication services (Pingree, Hawkins, McTavish & Gustafson, 2002) and generally speaking the total amount of minutes spent in by users in the communication services (particularly Discussion Group) was far more than was spent in either the information or interactive services. Finally, while this article takes an important step forward in contributing to understanding how people learn from ICCSs, the correlational analysis is only suggestive and an experimental design would provide the opportunity to more precisely understand 15 How People Learn Using Interactive Cancer Communication Systems how different types of service utilization contribute to health education outcomes. A current clinical trial funded by the National Cancer Institute being conducted at the University of Wisconsin-Madison Center of Excellence in Cancer Communication Research is employing an experimental design looking at the differential effects of providing users different configurations of CHESS services including information, communication (person-to-person) and interactive (computer-driven tailoring and coaching) services. While it is hypothesized that there will be some knowledge from providing users information services alone, it is expected that offering information services in combination with communication and interactive services will demonstrate significantly stronger outcomes. Results of this study will be forthcoming and should allow the opportunity to quantitatively demonstrate the added value of constructivist pedagogical methods. This article represents part of this effort by offering a theoretical framework and some quantitative insights about how users appear to learn as a result of using ICCSs. 16 How People Learn Using Interactive Cancer Communication Systems References Agresti, A., & Barbara, F. (1999). Statistical Methods for the Social Sciences. New Jersey: Prentice Hall. Bandura, A. (1977). Self-efficacy: Toward a unifying theory of behavior change. Psychological Review, 84(2), 191-215. Berryman, S. E. (1991). Designing effective learning environments: Cognitive apprenticeship models. Retrieved August 13, 2004 from http://www.ilt.columbia.edu/ilt/papers/berry1.html Carroll, S. (1998). Breast cancer part 3: Psychosocial care. Professional Nurse, 13(12), 877-883. Cohen, J., & Cohen, P. (1983). Applied multiple regression/correlation analysis for the behavioral sciences (2nd ed.). Hillsdale, NJ: Lawrence Erlbaum. Collins, A., Brown, J.S. &. Newman, S. (1989). Cognitive apprenticeship: Teaching the In B. G. Wilson (Ed.), Constructivist learning environments: Case studies in instructional design. Englewood Cliifs, NJ. Educational Technology Publications. Freire, P. (1994). Pedagogy of the oppressed (3rd ed.). New York: Continuum. Gergen, K. J. (1999). An invitation to social construction. Thousand Oaks, CA: Sage Publications. Gray R., Fitch M., Davis C., & Phillips C.A., (1997). A qualitative study of breast cancer self-help groups. Psycho-Oncology, 6, 279-289. 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Shaw, B., Hawkins, R.P, McTavish, F., Pingree, S. & Gustafson, D. (in press). Effects of insightful disclosure within computer mediated support groups on women with breast cancer. Health Communication. Shaw, B., McTavish, F., Hawkins, R.P., Gustafson, D., & Pingree, S. (2000). Experiences of women with breast cancer: Exchanging social support over the CHESS computer network. Journal of Health Communication, 5, 135-149. Stanley, L. (2001). Beyond access. San Diego, CA: UCSD Civic Collaborative. Piaget, J. (1970). Science of education and the psychology of the child. New York: Orion Press. Pingree, S., Hawkins, R.P., Gustafson, D.H., Boberg, E., Bricker, E., Wise, M., Berhe, H, & Hsu, E. (1996). Will the disadvantaged ride the information highway? Hopeful answers from a computer-based health crisis system. Journal of Broadcasting and 19 How People Learn Using Interactive Cancer Communication Systems Taylor, J.O., Gustafson, D.H., Hawkins, R.P., Pingree, S., McTavish, F., Wise, M., & Carter, M. (1994). The comprehensive health enhancement support system. Quality Management in Health Care, 2, 36-43. Vygotsky, L. S. (1978). Mind in society. Cambridge, Mass.: Harvard University Press. Warschauer, M. (2003). Technology and social inclusion: Rethinking the digital divide. Cambridge, Mass.: MIT Press. Wenger, E. (2003). Communities of practice: Learning, meaning, and identity. Cambridge: Cambridge University Press. 20 How People Learn Using Interactive Cancer Communication Systems Table 1. Demographic characteristics (N = 231) Age Mean (SD) Ethnicity Caucasian African American Other minorities Live alone Yes Education Some junior high Some high school High school degree Some college Associate or technical degree Bachelor's degree Graduate degree Days between diagnosis and intervention Mean (SD) Stage of cancer Early stage (stage 0,1,2) 51.58 (11.81) 144 (62.3%) 83 (35.9%) 4 (1.7%) 63 (27.3%) 2 (0.9%) 24 (10.4%) 72 (31.2%) 69 (29.9%) 28 (12.1%) 28 (12.1%) 8 (3.5%) 117.48 (130.30) 162 (70.1%) 21 How People Learn Using Interactive Cancer Communication Systems Table 2. Descriptive statistics of CHESS service use during four months (minutes) Mean 30.23 433.45 SD 40.60 830.86 34.42 Median 16.33 104.46 9.22 22.86 CHESS service use Information service Communication service Interactive service 22 How People Learn Using Interactive Cancer Communication Systems Table 3. Hierarchical regression analysis predicting information competence (posttest) Control variables Age Ethnicity Live alone Education Days between diagnosis and intervention Early or late stage Incremental R2 (%) Information Competence (pretest) Incremental R2 (%) CHESS use Interactive service l Communication service l Information service l Incremental R2 (%) Interactions Information service ¥ Communication service Information service ¥ Interactive service Incremental R2 (%) Total R2 (%) Note: - Main effects of CHESS use were entered separately to the regression model in order to avoid multicollinearity problems. However, incremental R2 of 'CHESS use' block (2.6%) reflects the value when all three variables are entered together. - l Log transformed due to the high skewness. - p <.10*, p < .05**, p <.01*** 2.3** 31.1*** Beta (standardized) -.162 .039 .040 .037 .096 -.063 .485 .141 .093 .153 -.235 .153 t -2.630*** .640 .662 .649 1.653 -1.082 4.3 8.308*** 22.0*** 2.410** 1.495 2.635*** 2.6* -2.628*** 1.707* 23 How People Learn Using Interactive Cancer Communication Systems Figure 1. Interaction between Information and Communication service use in predicting four-month information competence (estimated marginal means). Note: - Pretest information competence was controlled. 24 Figure 2. Interaction between Information and Interactive service use in predicting fourmonth information competence (estimated marginal means). 3.0 2.9 2.8 2.7 2.6 Low Note: - Pretest information competence was controlled. Information Competence How People Learn Using Interactive Cancer Communication Systems Interactive service High Interactive service Low Information service High 25
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